Of The Minute
May 12th, 2009 by wayne | Boys, Industry News, Model News
comments (100)


Baptiste Giabiconi. Ph: Karl Lagerfeld for Vogue Paris March 09

With the male modeling industry facing a scarcity of long-term support on the part of clients for new and emerging faces, sifting through the blue chip SS/FW 09 campaigns to find a new heir apparent was no easy task. And then there came Karl Lagerfeld to the rescue as the last star-maker on the market ready to sweep a chosen male face to the heights of mass media exposure, multiple campaigns and guaranteed A-list editorial positioning. It’s a part of the game of fashion and now Mr Baptiste stands as the  new No 1 on MDC Top 50 male models ranking with full buzz, the blazing spotlight and crackling controversy.

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  1. Bob Ross says:

    Karl has amazing taste in male models. First Brad now Baptiste. Karl is the only designer who really celebrates the beauty of men in a big way. Giving them campaigns for not just one of his lines but all of them. Karl appreciates male beauty – you can see this even from his bodyguards. Look at Sebastian Jondeau, he isnt even a model but he is incredible to look at. Viva Karl!!!

  2. Rafael says:

    adorei ele, porque ele não tem nenhum detalhe, é super simples, olhos castanhos cabelos castanhos, parabens, cancei dos loiros dos olhos azuis!

  3. raie says:

    so karl gave him all the campaign for his line?

    im sorry i don’t understand, so now he’s #1 because of that?

  4. vinciano says:

    So Mathias went from number 1 to unranked? And there are really 50 guys more in demand than Noah Mills?

  5. RODRIGO DUTRA says:

    I like that guy but I LOVE Mathias..he is the best but some day he had to leave…I think model.com is doing a ICON MALE MODELS LIST
    and Mathias propably will be the number 1 there too

  6. AAbrit says:

    I’ll be the #1 on that list!

  7. Gustavo says:

    This news made me wonder: If Miuccia Prada took Sasha Pivovarova under her arms and featured her in the Prada campaigns for almost 4 years – which would probably make her rank go up to #1 – she should be at #1 spot right now (Raquel leads the female models). Why would Baptiste go straight to #1 considering that the big brands that Karl command are mostly for girls? (Chanel, Fendi, Karl Lagerfeld and Lagerfel Gallery?)
    I dont get that! To me a model to be ranked in #1 needs some time in the modeling industry, needs to get good campaigns (Calvin Klein, Jil Sander) and then go to #1! But it takes time, it takes maturation. If it would take an overnight to become successful in this business, we would have already had the super male models by now…

  8. Daniel says:

    hello Betty

    is Gracie Carvalho in the GAP Campaign and not Emmanuela de Paula. Kisses

  9. Ryan says:

    omg that is sexy haha

  10. amie says:

    fashion world in mourn… we lost such an incredible man. Mathias will not be forgetting and cannot be replaced. We just can hope this new dude will bring a new light to this industry. Amen……

  11. amie says:

    Wait a minute….is this one of the people that Karl’s take them under his wings….. this is fabulous!!! Works that heels dude..

  12. wi says:

    so did Mathias drop out of the ranking?
    or is he an icon now…lol
    he deson’t have any ss09 campaign….
    and how can this guy juz become no.1 in a night?
    just cuz he did chanel and karl l?
    4 campaigns made him no.1?
    i do believe sean opry got alot more campaigns…

  13. raie says:

    i agree with u Gustavo

    i mean hes gorgeous boy don’t get me wrong but to be rank #1 right away like that i don’t know….

    but KL is fashion icon so whatever he says its god orders to fashion angels

  14. Thisisbull says:

    We all know why he got all the campaigns

  15. Alex says:

    SEAN and MATHIAS are the best male models ever!! i am not loving the new guy.. and no offence but Brad never looked like a model.. that was just a scandal..

  16. eric says:

    i’ve never heard about this guy before . . .

  17. Fashion Zorro says:

    We must tell agencies to send new faces to KL house!! Like this they will directly be N° 1!

  18. betty says:

    thank you Daniel!


  19. betty says:

    We are coming out with Male Icons (working male icons) and Top Money guys, Mathias will most likely be on one of those lists.


  20. Changcheng_Chanel says:

    I totally agree with Male Icons and Money boys, Model.com plz do something, it is so unfar to those male models

  21. FrogPad says:


  22. Vinciano says:

    “And then there came Karl Lagerfeld to the rescue as the last star-maker on the market ready to sweep a chosen male face to the heights of mass media exposure, multiple campaigns and guaranteed A-list editorial positioning.”

    Really? Didn’t Steven Meisel just do the EXACT same thing for Danny?

  23. Grizzly says:

    Can we keep the male models out of pumps, please?

  24. Munichmarty says:

    Karl Lagerfeld :-( he hasn´t got a clue- he always supported Claudia Schiffer – the most boring female model I ever saw.
    I think Karl said thathe never liked to work with male models because they are all gone after a short time. Then why did he never support models like Mathias or other to keep the more experienced in the bussiness .
    I don´t like the new guy he looks like many faces before don´t know why he moved up in such a short time. Mathias was something special- HE WILL ALWAYS BE MY NO1.

  25. Julia Morales says:

    I can understand you wanting to promote new faces out in the marketplace. However, the Top 50 rankings is not the appropriate forum. You need to create a ranking called “The Top 50 newcomers.” Indeed, why should Mathias suffer or be punished because models.com wants to not only force a newcomer into the spotlight but push that newcomer on others at the number one position? Do you think the industry is now going to fall all over themselves to hire Baptiste just because models.com says so? How very crass of you! Why don’t you use the Top 50 models for what it is intended.. to rank the models that are at the very best of their craft…

  26. Add says:

    Baptiste has done a hell of a lot of high profile spots for the likes of Armani and Chanel, if that isnt worthy of getting so high I dont know what is.

    But glad Taylor and Sean are high up, Taylor especially hasnt been out of the magazines for at least a year.

  27. Sheard says:

    I find it odd that Mathias goes from #1 to nothing just so that this guy could take the spot. I can’t believe that his demand would drop so low unless he retired or something. Sure he cannot hold on to #1 forever, but I would of expected to find him somewhere in the 50 first and for someone already near the top, like Sean O’Pry for example, to take his place.

  28. FelipeA says:

    Baptiste should not be n°1. KL says jump and there’s no option but to obbey? Baptiste is good looking and a decent model, but to put him on the n° 1 spot is ridiculous. he hasn’t being on the spotlight unless Karl is attached, caused the same stir as Sean O or booked a bundle of campaigns the past 2 seasons like Jon K.

  29. xx says:

    the wole list is stupid! i just wonder what this poor boy did with karl, to get all of the campaigns…

  30. Alex says:

    I agree Munichmarty. Claudia was the most boring model i have seen, same goes for this new guy.. Its really irritating to see this guy suddenly on top, and i know several other models who are doing much more sufficient work to be on the list anyways..

  31. eli says:

    What a Freakshow!
    can we leave the pumps to the Woman and but the Guys in some nice sexy Men´s Clothes,
    so it is all about shooting with Karl or Steven to become a No.1 in Models.com
    and Mathias from one day to the other is gone,
    I still see the real Men´s Top Guys(Jon,Andres,Thyson,Evandro,Mathias,Sean,Romulo ect…) all over the Place making the Cash,
    which is great!!!!
    don´t like that new guy to be No.1

  32. Ambigous says:

    Uncle Karl Made Brad Kroenig Huge Star in the male modelling scene…..Brad Kroenig has the most handsomest yet wholesome face Id evern get a glimpse of, for a while………….

    Not to be outdone, Madonna is struggling to position Jesuz Luz to crack the 100th spot?

  33. UK MDC Fan says:

    I highly disagree with this guy been number 1…there is nothing special about him imo…although I am happy that mathias is off the list now, he is a fixture…we all know that he is going to be on every major show every season regardless of his ranking…these rankings are for THIS VERY MINUTE (i think)…anybody taking them as the and only rankings is silly…besides this is just a modelling website…the people here don’t get to choose what designer fancies who and wants to make a star out of becuase thats fashion for you…it’s very weird and can be very opinionated (good example is this right here…karl largerfield obviously fancies the pants f the guy AND he might of got something more out of him…but thats not our buziness)

    point being…give it 6 months and it will be completely different.

    i dislike his look….too sexy…i love it edgy and quirky…like mathias was…but he’s been there too many years, ROLL ON THE NEW LIST

  34. Franky-F says:

    Quote xx :”i just wonder what this poor boy did with karl, to get all of the campaigns… ”
    That´s what I thought but didn´t know how to say it polite and diplomatic….

  35. Ryan says:

    People he also got Armani Jeans ss09 not only Lagerfeld stuff, so his position at number 1 is justified, i think

  36. Ahmad says:

    Wait till you one day meet Ahmad Kanaan :P
    Just so you know everyone if the agencies here in the arab-world were a bit more hard working with the boys like they are with the girls you’all will be shocked and will start wondering why you didnt look a bit further..
    that was all I wanted to say , it’s just an opinion of an amatuer you are the experts ;) check and decide
    good luck everyone

  37. Axel says:

    Whhat a joke !!!!!! I truly love Baptiste I know him and he’s really nice, professional and hard working guy. But to be fair he doesn’t deserve to be ranked 1st male models.

    Right know except to be the muse of KL he doesn’t have done anything serious. All the campaign and magazines he did was those directed by KL himself (except AJ).
    Guys like Mathias Berg ( 4 adds this SS2009), Simon Nessman ( 2 campaigns and major editorials ) or Jon Kortajarena ( 3 campaigns) are far most wanted by he industry.

    And to finish your ranking is Fashion!!! male model. Fashion as far I know is not only NY market. Most of your guys ranked in the top positions doesn’t even have an agency in Paris or work in Euope.

  38. request says:

    you should not mix
    Top fashion male models ( Mathias Laurisden , Mathias Berg, Sean 0, Taylor Fuchs, Tyler Riggs ..)
    Top money boys ( Jon Kortajena, Matt Gordon , Matthias ..)
    Top sexiest ( David Gandy, Baptiste, Garett, Kerry…)

  39. Get Fit says:

    I like the ad. Edgy and racy.

    From that angle his face looks a tad like mine. I never dress like that though ;)

  40. Ambigous says:

    LOL……..what number is poor Jesuz Luz? Has Madonna worked her magic yet?

    I saw Chad White in person in LA…..He is truly Breathtaking…..the teeth, eyebrows and the smile, plus he is HUGE inperson, ha ha. I had to catch my breath for a second…..

    other male models, when you saw them in person you get underwhelmed, but Chad White, is WOW!!!

  41. betty says:

    Before you start spouting off, do some homework and actually read what we wrote. First of all, Baptiste has 4 campaigns (not all KL’s), so how can you say Mathias Bergh is far most wanted by the industry when he has the same amount? Second of all, all we are saying that KL has the power to put his “muse” in mulitiple, multiple bookings. Campaigns. Editorials. Shows. AND KL is superloyal. Use Jon Kortajarena as an example, Tom Ford has used him for 2 campaigns straight. Does Tom put him in editorials? Not really. Does he put him in shows? Nope. KL is the only person out there who holds multiple fashion hats. Photographer for campaigns AND editorials. Designer who has many shows throughout the year.

    Your last comment REALLY showed your ignorance. There are about 7 guys with only NY representation. It’s kind of ridiculous when you say Sean O’Pry and Garrett shouldn’t be on here because they don’t have an agency in Paris, or that they don’t work in Europe. As for Pablo and Kerry- hello! Givenchy show for both, Vogue Italia and Givenchy campaign for Pablo and several campaign for Kerry. There are several others who we just don’t know their European agencies.

    Baptiste from what I’ve heard is a sweet, professional model who was lucky enough to be chosen one of the last of the fashion giants who can really “make” someone. Meisel is a god of course but as much as he takes an interest in new men’s faces, everyone knows his focus is on the women. There are a few other “star making” people and clients but do they actually care about the men and put them in EVERYTHING they do? Not really. As we wrote, “male modeling industry is facing a scarcity of long-term support on the part of clients for new and emerging faces. ”

    Oh and for the person who wrote about Danny? We love Danny and his work with Steven but 1- none of his campaigns are only guy. 2- There hasn’t been an editorial (yet) with him by Steven.

    For you Mathias Lauridsen lovers, once you are number 1, you cannot drop down. If you appear, you will appear on another list. And may I remind you that he did not have any big campaigns for this season, anyway.

    People, this is a current list, it will change one day. Relax.


  42. betty says:

    To request,

    hello, if you read the other posts by me, you will see that we are coming out with other lists.


  43. Axel says:

    Sorry Betty I love you but this time I TOTALLY DISAGREE with you.

    As I said before Baptiste as done 4 campaigns:
    -Chanel (Karl Lagerfeld)
    -Fendi (KL)
    -K (KL)
    The only one wich is not Karl Lagerfeld is Armani Jeans.

    And all of his editorials have been shot by …?? Sir Karl Lagerfeld (Numero, Vogue, Elle Italia .. )

    For me that doesn’t mean that Baptiste is wanted by the industry. That means only that Baptiste is really wanted by Karl Lagerfeld and that’s all. Should that make of him the 1st male model of the momment???

    Have you seen Baptiste on the most prestigious runway this season ( Prada..) No.
    Has he done any fragance campaign ? No.
    Has he done a cover ? No

    We can understand KL in his search of a Male Muse !!!!! But that doesn’t mean that you have to jump on his choice like a sheep.

    Moreover that your choice is totally unfair. When we look at the season of guys like Simon Nessman ( 2 campaigns, Vogue Japan , l’officiel, l’Uomo Vogue, cover of Dazed& Confused more than 20 shows )
    or Mathias Berg ( 4 campaigns , 10 men , Vogue Homme International, l’officiel and more than 20 shows) we can do the same with Cole Mohr, Tyler Riggs (Louis Vuitton campaign)..

    And to finish what I said about representation of the guys in your ranking just means that there is some of the guys in your ranking which are maybe famous in US market but will never work in Europe.
    And you should take care of that when you do your ranking because fashion is not only in NY. ( we could even say completely not in NY.. i’m kidding Betty)
    For example AJ Abualrub N°5 ( 1 campaign: CK) Travone Hill..

    That doesn’t mean that they don’t have to be in the ranking. But I think that you really have to do differents ranking like for the women. There is as much difference between Natasha Polly and Adriana Lima like there is a difference between Mathias Berg and David Gandy or Kerry Degman. That’s is differents models.

    ONE IS A TOP MALE MODEL (that means fashion) THE OTHER IS A TOP MONEY GUY OR TOP SEXIEST GUY. If you mix all this criteria without serious explanation that makes a ridiculous ranking like this one.


  44. Gustavo says:

    Thank God Betty you made in intervention. If Baptiste ever needed much buzz…he just got it from the readers of models.com.
    I have to highlight the fact that Karl is a major icon in the modelling business and if he wants to make Baptiste BIG we all know that Baptiste is gonna be BIG! Karl did it once with Brad (although i dont think he looks AWESOME) and it seems that hell do it again with Baptiste
    Betty said something thats really important: Karl is not only a designer but also a photographer. He can lense this new guy as much as he think its necessary until people finally pay attention on Baptiste. But id really like to see some interesting editorial work by this newcome, and then ill be glad to share my opinion to others
    Betty, keep the good work, i truly believe in the things you, Janelle and Wayne say here at MDC. Ive been a fan for years and i can tell how much professionalism you guys put in every post! Very accurate information and well written texts, thats what i always get here.
    Im anxious to take a look at the 2 new lists!


  45. Amanda says:

    guys please check frillr.com for the baptiste giacobini workout video
    flamming hot! but still a newcomer, i heart mathias now and ever

  46. VEGA says:


  47. Sheard says:

    Hi Betty – I don’t think us semi-rabid fans of Mathias Lauridsen are disputing him dropping from the #1 spot. If anything, we were a bit shocked and stunned that he was removed from the list completely and perhaps more so that he seemed to be just replaced with some unknown guy. I’ll look forward to seeing Mathias on one of these upcoming lists as you are getting our hopes up that he’ll be included.


  48. betty says:

    Oh Axel,
    If you only will read instead of rant… we ARE doing other rankings and will be
    separating the boys.. as we say in America, take a chill pill.


  49. betty says:

    By the way, thanks for the love :)

    Oh and in case you missed it, here it is again in capital letters.


  50. gise says:

    to be honest, i don’t think this guy will be working (other than with/for KL) three years from now. but this is the case with most “it” models anyway. that being said, best of luck to baptiste – and may he not have to cross questionable lines to get to/remain at the top of lists like these…

  51. Yann says:

    And Sebastien Jondeau N°2 ahahhahaa
    What else ?

  52. Daniel says:

    In order to be considered a male supermodel, one must be appreciated, respected, and well known by the fashion industry and the public. I’ve JUST heard about this Baptiste guy. It takes a while before you can consider yourself number one in this industry. Gisele didn’t become #1 overnight. She worked hard to get where she is now and both the fashion industry and the public know her as a famous supermodel figure. No matter where you go, you see Gisele. Billboards, Ads, Commercials, Fragrance, Beauty Campaigns, Spreads, Covers, etc. To be honest, I have yet to see Baptiste in any public high end stores. You cannot give him the title of #1 if he is not known worldwide as has earned the recognition of being a male supermodel. Everyone around the world knows Naomi, Tyra, Gisele, and Kate. As for the guys, Mark V, Tyson B, Marcus S. This are the guys that have earned their claim to fame as male supermodels. I literally thought Baptiste started modeling about a week ago or something. And trust me, I know my stuff when it comes to fresh faces becoming supermodels. He’s a good looking guy, don’t get me wrong. But the guy can not yet be considered number 1.

  53. LATOR LARRY says:

    I love his hair style and his posing image, His hamson, he his good but i think i can do better than him. I can be the number one

  54. Changcheng_Chanel says:

    I can not wait the Boys rankings, Top Male models and Money Guys, i really looking forward to it, i wait that day for long time!!

  55. Changcheng_Chanel says:

    Can not wait the Boys rankings

  56. violetta says:

    I have a feeling Baptiste Giabiconi is Karl’s new boytoy

  57. Taarany says:

    In my opinion who is the most pissed off by this “changing the leader affair” is Sean!
    Poor sean all this time spent bellow Mathias, watching, waiting, hoping that some day the Zen Master would fall and that he’d finally become the bloody number one…….butttttttt, surprise: basically an unknown comes and…well guys, you know the rest of the story…
    Auch, that must be painful!!!!
    HILARIOUS, my friends

  58. Franky-F says:

    Just saw pics of Baptiste Giabiconi and Karl Lagerfeld together remind be a bit of Paris Hilton and her chihuahua. Hope Karl´s handgag is big enough :-)

  59. Joshua K says:

    where is lovely Mathias?!!!!!

  60. Shiyo says:

    Jon K is the one who deserves the first place…

    Longer time in model industry, and more beautiful in all ways


    i reapeat Baptiste???

    ¿¿¿¿??????? …………. ¿????????????? …… zzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzz

    Sorry I fell into sleep… he’s so NOT SPECIAL!

    Jom K is like WOW! You know what i mean?.. those cheekbones, those eyes..

    Baptiste : zzzzzzzzzzzzzzzzzzzzzzzzzz….

  61. Marjorie says:

    I just want to say that Mathias is still the best in my heart.

  62. marth says:


  63. Ocean says:

    what an oddly sexy pic!! xoxo…
    I think the industry doesn’t spend enough time promoting male models to a celebrity/iconic level because somehow it has been more common for women to get hype based solely on their looks. Male supermodels are only known to fashion goers and not the general public, because there is less commercial brands for men. For women there is Loreal, Victoria Secret, ext. But I think it could definitely be done, pushing a male face to that level where they are recognized by the general public. It would have to be done alot different from the girls though, in a more slow and mature manner. It would be really neat to see a male model as popular as Giselle one day :)..

  64. Fr. BadStone says:

    Não precisava mostrar mais do que devia.
    Será que os editorais estão tão fracos em opinião, que agora tem que apelar para o sexo.
    A fase de ousadia já passou; o ousado não causa impacto como antes, agora seria melhor o Karl em vez de colocar homens pelados, mostrar seu vasto conhecimento sobre o moderno atual e, criar um novo impacto de sexy e elegância sem baixarias velhas.

  65. Andrian says:

    Where is MATHIAS LAURIDSEN? After 2 years ++ from number 1 to no rank? What happened?

  66. George says:

    What the hell does it matter? Its a fashion model, not a world leader with nuclear arms at his beck and call. Who cares if he is called #1 or he’s called Fred? Don’t get your knickers in such a twist over something that is a non-issue.
    And calling Claudia boring is possibly the most absurd remarks I’ve heard. Boring? A woman of classical beauty, brains and talent who doesn’t act like an ass in public nor private, who is respectful and has respect for herself can hardly be called boring. To call her boring is a reflection of your own boredom and total lack of reality.

  67. Vaughn says:

    @George It matters because it is Models.com not CNN to elaborate your world leader with nuclear arms at his beck and call speech. It is an issue because this site is dedicated with everything fashion, what else would you like to talk about here? War on Iraq? Education in Africa?

  68. atombanger18 says:

    Models.com! Where are the two new lists that you promised us — Male Icons (working male icons) and Top Money guys? When can we expect to see these rankings? Are you telling the truth when you say these rankings are forthcoming? You should have released and revised ALL THREE rankings at the same time instead of insulting our intelligence with Baptiste Giabiconi. By choosing Baptiste as #1, you make a mockery of all the efforts of some very talented men that are much more deserving. Shame on you!

  69. betty says:

    Dear Atombanger:

    CONTRARY to what you might think, a lot of work, thought and research goes into our lists. We deal with the agents EVERY day and
    we know what the major models are doing and will be doing.

    You are perfectly entitled to your opinion that it is a “mockery”. You are also totally welcome to
    1-make your own damn list
    2-go to other websites who may or may not deal with their agents and clients EVERY single day.

    So while you may want us to pull these lists out of thin air, we are busy doing research.


  70. rich says:

    Betty, Don’t forget to put casey taylor in top icons. he ruled the runways for 7 years and hes the favorite of frida giannini, valentino, versace, pignatelli, morrello, marras, and cavalli.

  71. rich says:

    oh and dolce and galliano

  72. Stevia says:

    I like it.
    I’ll be next as well.

  73. atombanger18 says:

    How DARE you delete my post! I will repost:

    Delighted to hear that intense research is in progress. Perhaps you should have published your newly revised formula, criteria, and/or parameters that determine rank order of fashion models at the SAME TIME you changed the rankings. I’m sure it would be a great relief to the entire fashion community to know that a very careful, logical methodology is in play rather than what appears to be pure fanciful whim. Careers are at stake here. Prove to us that a lot of work, thought and research goes into your lists. Publish your methodology ASAP.

  74. betty says:


    Relax, no one deleted your post, we just hadn’t published it yet…. So instead I will publish your impatient response :) We are not hovering over the feed comments every second..

    By “ordering” us to publish our “methodology”, you are just showing your lack of knowledge about the business. Isn’t it obvious? Campaigns, editorials, shows and “hype” by the fashion community and the outside world. That is it. There is a bigger picture than you realize that cannot be measured, including many intricate webs and power structures within the industry (including top photographers, designers, editors, magazines).

    No list is ever perfect. Even the Forbes top earning models list is complete guesswork by them… You think IMG is going to release Gisele’s earnings? No way and I will stake my life on that.


  75. atombanger18 says:

    If, as you say, the fashion industry is just a collection of variables that cannot be measured, why would you rank? Ranking implys that tangible variables exist. Certainly you could list one single variable. What is the timeframe of the ranking? What is the criteria? These are reasonable inquries. Please do not let us walk away from this website with the secret thought that someone from models.com is being bribed, blackmailed or is sleeping with someone from the Baptiste Giabiconi camp. Read the other posts above. Other comments speculate as such. Certainly you could find some way to reassure the fashion community that a lot of work, thought and research goes into your lists … if you do not offer up such reassurance, you inadvertantly damage your credibility. The easiest and fastest way to repair damage is to publish the other two promised lists ASAP and publish an itemized list of tangible variables that you used generate your current rankings, including methodoloy ASAP.

  76. Janelle says:

    Atombanger those are reasonable inquiries and I understand your concern.

    However. I think what is being lost in all this hoopla over the switch at the top is that the list is not etched permanently in stone and is subject to a) interpretation b) subjective analysis and c) change.

    As for what the criteria regarding the number one slot is it revolves primarily around who is booking the best of both editorial and campaign work. One also has to take into consideration the manner in which the boys are being supported by the industry itself. Are there other male models who are deserving and who have attained a certain level of success? Yes. Absolutely but the moment for Baptiste is now. The backing of a prominent designer isn’t something to sneeze at and as we’ve seen with Brad Kroenig the approval of Karl can translate into the kind of campaign success that is difficult to replicate.

    I think the problem was that Mathias (and I don’t get me wrong, I love Mathias) was number one for so very long. Perhaps past the point where his bookings justified such a position. The list in its current state is going to be somewhat more adaptable to the changes within the industry itself. If Baptiste’s bookings no longer support his status then he will move down on the list and someone else will move up. Please don’t think that this is a biased transition it only reflects what is happening in the industry right now as opposed to being a sort of greatest hits list. Perhaps that was unclear…

    I don’t see what would be resolved by rushing the two other lists. Would there not be the same complaints of favoritism and/or unfairness if we leave off someone who is popular?

    For the moment this season Baptiste is riding high on five bluer than blue chip campaigns. The only boy I can think of who compares right now is Danny Schwarz but that’s my personal opinion ^_^

    So just to wrap things up, no one is being bribed. Unless you count the million Euros Karl Lagerfeld stuffed in a Chanel purse and left in my mailbox. Everyone is entitled to say who they’d like to see at number one but the methodology behind the lists is very simple, straightforward and non-biased.

    – j

  77. Franky-F says:

    I was also shocked and angy when Mathias was deleted but two ranking lists will be here as soon as possible.
    Let the model.com team do their job. We have no right to demand for the lists, we should wait and be glad that we got models.com. at all.

  78. betty says:

    Ah Janelle,
    Thank you for interjecting… The voice of reason. The yin to my yang.


  79. atombanger18 says:

    Thank you for your thoughtful, professional and intelligent response to my concerns. I was utterly convinced that the top 50 rankings represented a “greatest hits list” as there was no evidence or published info to suggest otherwise. Mathias at #1 for over two years would suggest a “greatest hits list,” would it not? But now that you have indicated criteria, perhaps you should prominently display this info so that no one has this confusion in the future. Thanks to you, Janelle, I am more confident now in models.com. Janelle, perhaps it would best serve models.com if YOU were the employee that addresses these posts and deals with the community response to this matter…

  80. Vivi says:

    Yeah! Please don’t forget to include Jon K in your new lists!
    He’s such a icon! <3

  81. betty says:


    Janelle is a gem. I’m glad she was able to give you insight into this in a way that I could not. I have
    to admit that I defend the lists sometimes in a way that’s maybe too passionate and emotional because I DO know how hard we work on it and that it is not arbitrary. Sometimes I need to step back and let others take up the cause and explain it in a calm, rational way!


  82. JC says:


    Just as I had lost faith in the fashion industry I see it stoop to a new low. The game of hierarchies is getting old as is one person (aka Lagerfeld among others) possessing the power of a wizard with a magic wand. It’s time to turn it over to a new generation focused on the progression of fashion and innovation instead of the capricious industry we are facing today. Until this disposable mindset changes we will continue to see no progression in building new faces that have longevity. Shame on MDC for promoting this type of behavior-it is surely a step in the direction of the fashion industry’s demise and a horribly repetitive cycle.


  83. jasoninpa10 says:

    I guarantee that Giselle does not make 30-plus million a year. That is totally absurd.

    It is nice to see Mathias off the number one spot finally, but now he isn’t even on the list at all? He went somehow from number 1 one week to below number 50 the next? Doesn’t make any sense. I’m only mentioning this because it shows the absurdity of these rankings.

    And MDC plays favorites, picking who they want, and then by ranking them high on the list, they are in effect perpetuating the legend and status of that model. It is a self-fulfilling prophecy to an extent. That is one reason I never take these rankings seriously.

  84. Leila says:

    MDC you’re like “words.. words.. words”
    We just want our Mathias back !!!
    I really think you will deal with a rebelion here if he won’t be number one that ICON top.
    Till then, peace!

  85. Elizabeth says:

    That Chanel jacket isn’t covering everything!
    I can see his penis! O_O

  86. Rosie says:

    Oh my goooddd…RELAX people!!
    Mathias was on the list for soooo long…time for change!! I am happy that he is off…and if he dont have any major campaigns this season then he should not be on the top 50..put him on one of the upcoming list, i dont care, he should just not be there anymore.. Time for some changes on the top 50. It’s been borring for too long now..

    however i would have prefered Sean O for no. 1!!

  87. Alex says:

    Wow, its really pickin up in here. I so agree with JC. its all favouritism and i am so upset that this unkown guy is nr.1 just cuz
    Karl used him in his shoots and his campagins..
    Really disapointed on MDC..

  88. nico says:

    Some changes ok, but bad changes no !!!

    I’m sorry, but until now, nobody but Mathias is so one of a kind, original and stylish…

    The male model world has no value without him at the head of…
    The new young models are so insipid !

  89. JJ says:

    Oh please, any list like this has to be somewhat subjective. Nothing wrong with that. Fashion is all about having the courage to have a point of view.

    And these complaints sound suspiciously like they’re all coming from the same person… just sayin’

  90. Munichmarty says:

    JJ you are wrong , the comments are NOT all from the same person.
    But Mathias got a lot of fans ( believe it or not ) who are upset and other models who deserve to be NO 1 got also fans who are upset.
    Sorry that such a lot of people here have the same opinion :-)
    There are also a lot of people who don´t care abou all this, but these are the ones who don´t write any comments here.

  91. Light Alix says:

    I am very amazed at how this industry operates. I am happy for the model, he has a wonderful opportunity, I am happy for Karl Lagerfeld for finding a muse, but I am wondering why he would be number 1 out of nowhere. And Mathias is NOT the most beautiful man but he is amazing. I am more inclined to favor someone with not only true beauty (yes even more beautiful than Mathias, with years of experience and with more ambition and substance who is willing to work his heart out and give high quality work every time… What?, you have never heard of Matthew Ludwinski? he is still listed here, a true trooper regaling Models.com with his ballsy beauty. Check him out http://portfolios.models.com/-45967/ and enjoy!

  92. Denis says:

    ” And if you’re missing out on your beloved favorites like Tyson Ballou, Gabriel Aubry,Ivan, Jason Shaw, Mark Vanderloo, Ryan Locke and Alex Lundquist then stay tuned for the unleashing of MDC’s Top 50 Male Models Of All Times Listing. It’s going to be epic! ”

    This is your description for the “Top 50 Male Models”

    Hummmm, aren’t you forgetting someone? just sayin…
    Of corse all the Mathias Lauridsen’s fans freak out!
    Do you have a problem with Mathias, MDC? cause definitely looks like you’re having…

  93. jasoninpa10 says:

    Oh dear lord, I’m actually glad that Mathias is not number 1 anymore. The only reason I brought him up (like I said in my posting above) is because it highlights the absurdity of these rankings. MDC had him number 1 FOREVER and now he is not even listed. (Which I’m perfectly fine with him not being listed at all, I don’t care; he was always overrated anyway.) BUT number 1 one week, then not even top 50 next week shows the arbitrary nature of the rankings.

    Everyone knows these rankings are idiotic.

  94. John Baker says:

    People who are commenting cannot be paying much attention to what is going on.

    Firstly, Mathias Lauridsen is a much better model than Baptiste. Models.com removed him from the Top 50 models list because he had become too big for this list. Instead, he now features on the Top 10 Icons Male list. This list is much more prestigious. Lauriden is also the YOUNGEST person on this list. (MDC clearly explains the following on their website. It wouldn’t hurt people to read the website before they jump to conclusions!)

    Baptiste can never hope to get here.

    Watch the YouTube video. Baptiste is handsome, but there are a lot of handsome guys out there. His facial expressions and poses are ridiculous. He looks like your typical college frat boy trying to look hot. Lauridsen and O’Pry have character and class.

    The only thing ridiculous about this is it shows the absurd and inordinate influence Karl Lagerfeld has on the fashion world. Baptiste’s career so far? Fendi, Chanel, and KL (all designed by, surprise, Karl Lagerfeld). Lagerfeld should retire, but he’s not going to go out graciously. He’s going to keep shoving his boring designs on us for the next decade at least.

    It is actually a curse for Baptiste. He’ll never have a varied portfolio — the way O’Pry, Lauridsen, and Cole Mohr have — because Lagerfeld is so protective of his new toyboys.

  95. Aki Kawamoto says:

    Guys Mathias is now on the Top 10 Male Icon list :) I really miss Mathias being number one. I would come here to check once in a while and would always see Mathias still holding the number one position.I kinda got used to that and it feels weird seeing this new face. Mathias is forever number in my heart, though. No list can change that fact. I could understand O’Pry or Gorden being number one but just not his one. Mathias is inspiring! Nico is right Mathias made fashion more interesting:)and without him having the title it’s not awesome no more. It’s kinda discouraging to other models in some ways.Many worked so hard but still don’t get recognized :( Now because of this, this models.com ranking thing is not cool no more-.- I see MunichMarty :-) the biggest Mathias fan! I check him out on Bellazon every once in a while:)

    I’m a person. I’m a person with my own opinions. I’m a person with opinions that may be similar to others but I’m not the same person :)

  96. Eddie says:

    John Baker, you couldn’t say it better!!!!! 100% true.

    In other words…..Baptiste would be nothing more than another handsomeif it wasn’t for Karl Lagerfeld.

  97. Nik says:

    I love you Gustavo!!! (Way up @ the top.) I so agree with you. And with that being said, the #1 spot on MDC Top 50 Male Model Ranking should be Mr. Sean Opry. For the last four seasons, Sean Opry has had multiple campaigns, and a major mens fashion-glossy front, (or cover) for each. In the past two years(Just to mention a FEW.); Giorgio Armani 2x, Joop 2x, Calvin Klein Collection, Dsquared, Trussardi, has been on the covers of Numero Homme, GQ Style Russia, and has the editorial cred to rival any of the top working girl. (Well almost.) He deserves to be #1. Now dont get me wrong, I think being Karl Lagerfelds ‘muse’ gets you brownie points, and Baptiste Giabiconi’s editorial record is A1, but you should have to work for the title of #1. Longevity is key to becoming a legendary, to the making of a real icon. Sean is well on his way to being just that in the male fashion world(the proof is there). Even with Karl Lagerfelds as a foundation, and his editorial credibility is very strong

  98. Nik says:

    (cont.) I don’t think he has met the prerequisites for landing such a coveted spot. If I worked at MDC (call me Betty or Janelle), based on past AND present impact (ad campaigns, HIGH FASHION magazine covers, editorials, runway appearances) I would rank the top 5 as follow:
    1 Mr. Sean Opry (see above)
    2 Baptiste Giabiconi
    3 Jon Kortajarena (Tom Ford 4x)
    4 Simon Nessman (Givenchy 3x)
    5 Jamie Dornan (current Calvin Klein ‘it’ guy, followed by Armani)

    PS…….I totally get your logic John Baker.

  99. ela says:

    People, don’t get mad at him for being the new# 1! he did not choose, models.com did, so just get over the fact that he is the new # 1. And plus Matthias took a long break probably why he is not on the list anymore!

  100. Ivona says:

    Well Baptiste is ok….But I don’t think he can measure with Mathias Lauridsen…He is something the best that ever happend to modeling world…I respect all guys in here,but Mathias is Mathias…Man I also like to call ART!!!

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