The Latest Ad Campaigns on Our Radar

Saint Laurent F/W 25 Campaign

Saint Laurent’s Fall/Winter 2025 campaign, Velvet Heat, reunites the house with longtime muses Kate Moss and Chloë Sevigny, joined by Models.com Industry Icon Frankie Rayder in her third collaboration with the brand. Shot by Mert Alas, the campaign follows Moss through a moody, sunlit Los Angeles, from a vintage convertible in an oversized brown shearling coat to barefoot strolls on the beach. Moss transitions seamlessly from day to night: a mustard yellow silk v-neck dress paired with powder blue stilettos shifts into a more defiant look, an oversized leather jacket, a lace-trimmed silk camisole, and a ruched salmon-pink mini skirt trailing behind her. Sevigny brings edge and intimacy, lounging poolside with Moss in black slips, rectangular Saint Laurent shades, and sculptural gold earrings. Rayder closes out the trio in a sharply tailored black power suit with clean lines and a cinched waist, nodding to the house’s Spring/Summer 2025 silhouettes. She carries the structured Jamie bag, understated but unmistakably Saint Laurent.

Polo Ralph Lauren x Oak Bluffs Capsule

Polo Ralph Lauren heads to Martha’s Vineyard for its latest Oak Bluffs capsule, a heartfelt tribute to the historically Black enclave of Oak Bluffs, Massachusetts. For over a century, the town has been a summer haven for Black families and HBCU graduates, and this collection honors that enduring legacy. Designed by Ralph Lauren employees who are alumni of Morehouse and Spelman, the capsule extends the brand’s ongoing partnership with HBCUs. Beyond fashion, it supports preservation efforts led by The Cottagers and continues scholarship funding through Ralph Lauren’s collaboration with UNCF (non-profit.) Shot by Nadine Ijewere with creative direction by James M. Jeter, the campaign features Aaliyah Hydes, Aya Jones, Jecardi Sykes, Samuel Elie, and more. The imagery captures moments of Black joy, community, and timeless style, with powerful storytelling leading to Ralph Lauren’s stock hitting an all-time high.

Dior F/W 25 Campaign ​​

After a 12-year hiatus, Tim Walker returns to Dior with a surrealist flourish for the Fall/Winter 2025 campaign, crafting what feels like a Dior-ified take on Alice in Wonderland. The cast, Achol Kuir, Ebba Bostrom, Huijia Chen, Laura Savy, and Peris Adolwi, moves through dreamlike scenes designed by Academy Award winning set designer Shona Heath, where a checkerboard floor gives way to a whimsical teal backdrop, a circular doorway, and a garden that conjures the mystery of an enchanted estate. Styled in romantic tailoring and soft silhouettes, the models carry standout accessories, including the iconic Saddle Bag, reimagined once again. The campaign may also mark the end of an era for Dior, as it could be Maria Grazia Chiuri’s final one before Jonathan Anderson takes the reins, making Walker’s return all the more poignant.

Donna Karan In Women We Trust 2025 Campaign


Isabeli Fontana by Christian Ferretti | Image courtesy of Donna Karan/The Lede Company

Donna Karan New York’s latest summer campaign brings together four faces who helped define the brand’s visual history: Esther Cañadas, Helena Christensen, Isabeli Fontana, and Cindy Bruna. Each appearing in visuals for the house, and their return feels less like a throwback and more like a continuation of a story rooted in strength, sensuality, and timeless New York ease. Photographed by Christian Ferretti and led by creative director Trey Laird, the portraits are stripped back and intimate. The styling is confident and understated, sleek tailoring, soft layers, and fluid silhouettes that move with the rhythm of everyday life. More than just a reunion, the campaign is a reflection on longevity and clarity. It captures the enduring appeal of a brand that has always been about dressing women with purpose, and the icons who have shaped that message over time.

Prada F/W 25 Campaign
Titled “Pictures in Motion,” Miuccia Prada and Raf Simons explore the essence of free-form movement in their F/W 25 campaign. Shot by Oliver Hadlee Pearch, the visuals embrace a sense of constant motion and everyday spontaneity. Casting director Ashley Brokaw assembled an impressive lineup of 29 models that felt plucked from the Models.com rankings including Awar Odhiang, Peris Adolwi, Caitlin Soetendal, Gideon Adeniyi, Julia Nobis, Kendall Jenner, and Loli Bahia, and many more. The campaign reads like a day in the life of a chic group of friends moving through a metropolitan city, effortlessly cool, always in motion, and head-to-toe in Prada.

Phoebe Philo Preview: Collection D

Phoebe Philo returns with the preview of her fourth drop for her namesake label, accompanied by campaign visuals shot by Alasdair McLellan. Captured in a minimalist studio setting, the images spotlight wardrobe staples reimagined with precision: sharply tailored trench coats, slim-fitting jackets, sculptural tops, and voluminous outerwear, all rendered in a muted palette of coffee, cream, and black. The cast, including Amanda Parker, Ajus Samuel, Karmay Ngai, Selena Forrest, Jacqui Hooper, and more embody the quiet edge and refined simplicity that define Philo’s vision. Accessories also take center stage, with angular glasses, sculptural jewelry, sleek bags, and standout multi-strap flat sandals rounding out the collection.

Miu Miu F/W 25 Campaign

For the first time, Kylie Jenner fronts a Miu Miu campaign, joining the F/W 25 cast in a redefinition of femininity. Shot by Lengua and styled by Lotta Volkova, the star-studded campaign features actress and singer Lou Doillon, actress and model Rila Fukushima, musician Towa Bird, actress Myha’la Herrold, model Yura Romaniuk, and rapper Cortisa Star. Together, they embody a curated contrast of identities and aesthetics, all rooted in mega-influence. Lingerie references run throughout the collection, think pointelle knits, satin slips, and bias-cut skirts, juxtaposed with structured menswear staples like tailored trousers and mid-length skirts.

Fendi F/W 25 Campaign

Fendi has released its F/W 25 campaign, with group shots photographed by longtime collaborator Steven Meisel inside the minimalist Spazio showroom in Milan. Styled by Charlotte Stockdale and cast by Piergiorgio Del Moro, the visuals spotlight a lineup of Models.com Hot Listers, Top 50 stars, Supers, and Icons, including Ajus Samuel, Libby Taverner, Liu Wen,Sora Choi, and Vittoria Ceretti. Focusing on sculptural silhouettes and rich textures, the collection plays with proportion, flared coats worn as dresses, flounced jackets with fluid satin skirts, and precision-cut tailoring in menswear. Key accessories such as the Giano, Spy, Mamma Baguette, and Peekaboo bags add stapled Fendi signatures to the elegant minimalism of the season.

Gucci F/W 25 Campaign

Gucci unveiled its F/W 25 campaign, lensed by Catherine Opie and art directed by Riccardo Zanola, the campaign leans into a raw, emotional visual language. Casting by Piergiorgio Del Moro includes faces like Alix Bouthors, Alfredo Ramirez, Yura Romaniuk, and Yar Aguer, captured in unguarded, intimate portraits. Styled by Suzanne Koller, the looks span sharp menswear tailoring, vibrant pink silk dresses, and striking outerwear like a dramatic fur poncho, all in vivid lavender, neon green, and orange hues. Gucci describes the collection as “rooted in intimate and human-centered portraiture,” trading theatrics for something quieter and more real. It reads not as a spectacle, but as a visual study in how clothing can mirror vulnerability, presence, and self-expression.

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