Top 10 Newcomer FW 10: Joan Smalls (IMG)


Joan Smalls backstage at Christopher Kane (London Fashion Week)
Photo by: Irene Scioti, courtesy of Cheryl Leung

This is not Joan Small’s very first Fashion Week but it is her premiere as a model worthy of all those buzzwords that we love at OTM. And indeed Ms Smalls is the very definition of coveted, blue chip and must-have right this minute. Coming off a sweeping FW10 NYC and London season, Joan has walked for Antonio Berardi, Christopher Kane, Aquascutum, Julian McDonald, Anna Sui, Michael Kors, Rodarte, Marc Jacobs, Altuzarra and Alexander Wang. This is all after her surprise appearance at the Givenchy Spring 10 couture showing, proving again that Riccardo Tisci stands as a very prescient tastemaker when it comes to model choices. Milan stands as her next platform, with Paris bound to be an interesting venue for a young woman who has proven herself to be the very definition of grace and professionalism. And already in all that velocity are the sparks of very avid interest from some of fashion’s finest photographers. It couldn’t happen to a nicer girl.


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