The Latest Fall Covers and Ad Campaigns on Our Radar

As fall approaches and the upcoming fashion season ramps up, the September covers and Fall/Winter campaigns are rolling out. From the Steven Meisel Vogue Italia covers to Marc Jacobs’ campaign featuring a mix of models, celebrities, and influencers, these are the covers and campaigns on our radar.

COVERS

Vogue Italia September 2024 Covers
To commemorate Vogue Italia’s 60th anniversary, Francesca Ragazzi, Head of Editorial Content, curated a lineup featuring Italian legends, icons, and the next generation of supermodels: Isabella Rossellini, Linda Evangelista, Mariacarla Boscono, Vittoria Ceretti, Maty Fall, and Deva Cassel. Captured in a series of intimate portraits by longtime collaborator of the magazine, Steven Meisel, the covers exude a timeless elegance, marking a significant milestone for both the magazine and the models, with Maty Fall and Deva Cassel making their September issue debut. The sultry, dramatic looks— paired with smoldering dark eyeshadow and bold red lips—were crafted by Pat McGrath, with styling by Joe McKenna, and hair by Guido Palau.

American Vogue September 2024 Covers
Blake Lively and Hugh Jackman star in American Vogue’s September issue, captured by director Baz Luhrmann, known for his signature blend of glamour and intrigue. His first collaboration with the magazine since 2019 also marks the debut of both actors on a September cover for Vogue. Styled by Tonne Goodman and Michael Philouze, the Hitchcock-inspired cover presents a cinematic narrative of a well-traveled couple, with Lively living a double-life as a ‘cat burglar’ by night.

Harper’s Bazaar U.S. September 2024 Cover
For Harper’s Bazaar U.S. Icons issue, who better to feature on the cover than the icon Naomi Campbell? Shot by rising photographer Malick Bodian in Paris, Campbell radiates in a full Alaïa look styled by Style Director at Large of Harper’s Bazaar US, Carlos Nazario

Pop Magazine’s Fall/Winter 2024 Covers
Pop Magazine’s Fall/Winter 2024 issue presents a trio of covers, each showcasing a different visual narrative, with more covers expected to come out in the next few weeks. The first cover captures British tennis star Emma Raducanu in a black-and-white close-up, shot by Marie Deteneuille and styled by Charlotte Rubenstein. The second cover, features Libby Bennett —her sixth cover this year—photographed by Charlotte Wales, exuding an eerie, retro vibe reminiscent of Stranger Things, with Bennett donning a full Dsquared2 look styled by Léopold Duchemin. The final cover features Iris Law, photographed by Sean and Seng in a minimalist image, wearing nothing but an Audemars Piguet watch, complemented by an intense eye look crafted by Petros Petrohilos.

The New York Times Style Magazine 08/18/2024 Covers
Lara Menezes and Libby Bennett step into their main character roles for The New York Times Style Magazine September covers. Photographed by Collier Schorr and styled by Raphael Hirsch, this marks the Hot-Listers’ first time working with the publication.

CAMPAIGNS

Marc Jacobs F/W 24 Campaign
The Marc Jacobs team is fully tapped into the Gen-Z universe, a connection that’s widely apparent to anyone following them on TikTok. Their fall campaign follows suit as it features an eclectic cast that includes rappers Cardi B and Lil Uzi Vert, models Irina Shayk, Alex Consani, and Gabbriette, singer Clairo, and streamer Kai Cenat. Photographed and directed by Harmony Korine, the campaign blends pop culture with high fashion, showcasing the cast in a palette of ruby red, denim, zebra print, and sequins—styled by the brand’s trusted stylist, Alastair McKimm.

Saint Laurent F/W 24 Campaign
Saint Laurent embraces a return to retro nostalgia with its Fall/Winter campaign, photographed by Gray Sorrenti at a mid-century location in Los Angeles, California. This campaign marks a noteworthy first for Bella Hadid as it is her first time working with the brand. Dominic Sessa, Rosé Park, Frederic Bittner, Kiko Mizuhara, Liu Wen, and Penelope Ternes also all appear in the campaign.

Miu Miu F/W 24 Campaign
In keeping up with Miu Miu’s signature minimalist aesthetic, the Fall/Winter campaign is deliberately understated, allowing the clothes to take center stage. Directed and photographed by Zoë Ghertner and styled by Lotta Volkova, the campaign blends the worlds of art, film, and fashion, featuring a dynamic cast that includes first-time collaborator Cara Delevingne and house muses like Little Simz and Ethel Cain. The campaign also marks the debut of show walkers Charlotte Cardin and Caitlin Soetendal in their first campaigns for the brand.

Fendi F/W 24 Campaign
In their latest Fall/Winter campaign, Fendi elegantly embraces the world of sculptures and tapped Icons, Supers, and a Hot-lister –Lina Zhang, Vittoria Ceretti, Anok Yai, and Luiza Perote, both Zhang and Perote’s first campaign for the brand photographed by Steven Meisel and styled by Olivier Rizzo in a moody palette perfect for fall.

Alexander McQueen’s F/W 24 Campaign
For Seán McGirr’s second campaign for Alexander McQueen, the focus shifts to the edgy after-hours and early morning scenes of London, photographed by Glen Luchford, who highlights the raw, gritty essence of the city. With art direction by Christopher Simmonds, the campaign features models Sara Caballero, Aryan Patel, Awwal Adeoti, Bebe Parnell, Canlan Wang, Libby Bennett, Long Li, Nyajuok G, and Owen Ruppersburg – wearing padded-shoulder monochrome suits, embellished biker jackets, and hoof boots, captured walking through alleyways and abandoned houses.

Versace Eros Energy Fragrance 2024 Campaign
Channing Tatum returns to his modeling roots as the new face of Versace Eros men’s fragrances. Tatum embodies a powerful Greek god captured by longtime brand collaborators Mert Alas and Marcus Piggott.

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