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Each year we see hundreds of fashion campaigns but only a few stand out from the fray, looking back at the year that was these were the campaigns that caught our eye and held our attention.
01. Givenchy F/W 09
Photographers: Mert Alas and Marcus Piggott
Models: Adriana Lima, Iris Strubegger, Mariacarla Boscono, Leonor Scherrer & Ranya Mordanova
Adriana Lima for Givenchy may have been the casting coup of the year, but the entire campaign is a seamlessly chic representation of the Tisci aesthetic.
02. Lanvin F/W 09
Photographer. Steven Meisel
Model: Kristen McMenamy
If anyone can take the concept of crazy cat lady and make it fashionable, it is Kristen, these ads were simply priceless and unforgettable.
03. Valentino F/W 09
Photographers: Mert Alas and Marcus Piggott
Model: Iris Strubegger
Valentino’s fall images presented a seductive take on glamour : the combination of Iris and Mert & Marcus is always a winner and these ads play to their strengths as a team.
04. Stella MCartney F/W 09
Photographer: Ryan McGinley
Model: Sigrid Agren
Whether you loved the idea of Disney creatures invading Stella’s ads, or found it cloying, you have to admit that the images were attention grabbing and fresh.
05. Balenciaga S/S 09
Photographer: David Sims
Models: Katie Fogarty, Elsa Sylvan, Hanne Gaby Odiele, Amanda Laine, Kinga Rajzak, Iris Strubegger, Anna Jagodzinska, Darya Kurovska, Anya Kazakova and Diana Farkhullina
David Sims is a master of futurist imagery and Nicolas Ghesquière’s S/S collection lent itself to this sci-fi interpretation ; lots of ads go for android chic but few succeed as admirably.
06. Missoni F/W 09
Photographer: Ryan McGinley
Models: Hanne Gaby Odiele & Devin Childers
Everything about this campaign was a breath of fresh air ; the outdoor setting, the blurry look and the inspired casting made for a truly different take on Missoni.
07. Bottega Veneta S/S 09
Photographer: Larry Sultan
Model: Emma Maclaren & Sean Harju
There was something unsettling about Bottega’s Spring series, as perfect as Emma looked in Tomas Maier’s ensembles, you still got the feeling that things were awry. The mood created by Larry Sultan’s eerie photographs, leaves viewers wondering about the larger story within the pictures. Nothing like an ad that pulls you in and piques your curiosity.
08. Chloe S/S 09
Photographer: Mikael Jansson
Models: Anna Jagodzinska & Toni Garrn
When it came time to visually define Hannah Macgibbon’s unique perspective for Chloe, Mikael Jansson’s ads did just the trick. Taking two of the new generation’s most iconic blondes and casting them as the ultimate Chloe girls, served as an incredible showcase for Hannah’s soft seperates.
09. Jil Sander S/S 09
Photographer: Willy Vanderperre
Model: Natasha Poly
Willy Vanderperre’s images for Jil Sander represent everything a campaign ought to be : his pictures are striking, memorable and take the clothes to another level. Compare the way Raf Simon’s fringed pieces look on the runway to the way Vanderperre photographs them and you’ll be blown away by the artistry Willy brings to his work.
10. Prada S/S 09
Photographer: Steven Meisel
Models: Ymre Stiekema, Viktoriya Sosonkina, Giedre Dukauskaite, Anna Jagodzinska, Sigrid Agren, Nimue Smit and Katrin Thormann
Meisel’s Prada muses campaign was destined to become iconic, it takes one of the best collections of the year and highlights everything that made it great. From the softness of Meisel’s color palette mimicing the muted bronzes and rusts Miuccia sent down the runway, to the references to classical art, each part of the campaign is flawless.
What were your favorite campaigns from 2009? Let us know what you loved!
Related posts:
This post's tags: Adriana Lima, Amanda Laine, Anna Jagodzinska, Anya Kazakova, Darya Kurovska, David Sims, Devin Childers, Diana Farkhullina, Elsa Sylvan, Emma Maclaren, Giedre Dukauskaite, Guido Palau, Hanne Gaby Odiele, Iris Strubegger, Iselin Steiro, Katie Fogarty, Katrin Thormann, Kinga Rajzak, Kristen McMenamy, Larry Sultan, Leonor Scherrer, Mariacarla Boscono, Mert Alas and Marcus Piggott, Mikael Jansson, Natasha Poly, Nimue Smit, Ranya Mordanova, Ryan McGinley, Sean Harju, Sigrid Agren, Steven Meisel, Toni Garrn, Viktoriya Sasonkina, Willy Vanderperre, Ymre Stiekema
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December 22nd, 2009
at 1:46 pm
McGinely killing the fashion game this season.
I’m not a fan of the Valentino ads, they felt distant from the brands image for me.
December 22nd, 2009
at 1:56 pm
Lanvin and Prada. Amazing ads!
December 22nd, 2009
at 2:02 pm
1)LANVIN
2) BALENCIAGa
3) FERRE”
December 22nd, 2009
at 2:04 pm
are you people serious? Chloe SS09 ad was awful as was Stella’s FW09. i can’t believe no mentions for SS09 Giorgio Armani(FW09 too) and SS09 Lanvin.
December 22nd, 2009
at 2:06 pm
don’t forget leonore scherrer in the givenchy ads. she was the best one for me out of all of them.
larry sultan – rip
December 22nd, 2009
at 2:18 pm
Chloé, Valentino, Givenchy & Bottega Venetta!
December 22nd, 2009
at 2:34 pm
Lanvin, Jil Sander and Givenchy are my favorite campaigns of 2009!
Can’t wait to see the campaigns of 2010! :)
http://thesingular.blogspot.com
http://ftourist.blogspot.com
December 22nd, 2009
at 2:34 pm
Lets not forget SEAN HARJU was in BV ads as well
December 22nd, 2009
at 2:37 pm
aginghipster, I had no idea that Larry had died! What a loss to photography.
December 22nd, 2009
at 2:53 pm
Lanvin
December 22nd, 2009
at 3:20 pm
1)Jil Sander
2)Prada
3)Stella McCartney
December 22nd, 2009
at 4:15 pm
Amazing the best campaigns ever. Prada looked wonderful
http://allaboutmodels.blogspot.com/
December 22nd, 2009
at 4:28 pm
Of this Bunch, my favorites were Balenciaga and Chloe’.
Outside of this, I loved all of the Ferre’, Gucci Fall 09′, especially for the image of Natasha Poly against the platform shoe, amongst the other great images. Longchamp F/W 09, especially the image of Ms. Moss hoisted up by the sailers. Love, love, love that one.
Fendi with the ever Talamascan beauty, Stam.
Anja Rubik in the lovely and vivid Giuseppe Zanotti campaign. There are a couple of others that I can’t recall at the moment.
December 22nd, 2009
at 4:34 pm
Prada was it for me. I stared at those images so often.
December 22nd, 2009
at 5:03 pm
1Bottega Venetta
2Missoni
3Balenciaga
Lanvin is hilarious, not in a good sense.
December 22nd, 2009
at 5:08 pm
what!
love this aka Prada Valentino and Stella also
December 22nd, 2009
at 5:29 pm
gucci!!
December 22nd, 2009
at 5:30 pm
I absolutely loved that Bottega Veneta campaign.
And I had no idea that Larry Sultan passed away either. RIP.
December 22nd, 2009
at 7:24 pm
MISSONI, Jil SANDER, balenciaga.
December 22nd, 2009
at 8:48 pm
05. Balenciaga – The first photograph is outstanding.
December 22nd, 2009
at 8:49 pm
Balenciaga – the first photograph is outstanding
December 22nd, 2009
at 11:19 pm
I really love the prada photograph and ad – For me was the greatest of the 2009 camp. !
December 22nd, 2009
at 11:21 pm
Does anybody know who is the photographer of Sonia Rykiel 09FW ad??????
Plz tell me!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!1
December 23rd, 2009
at 3:36 am
PRADA, PRADA, PRADA definetely!!!
December 23rd, 2009
at 5:24 am
Toni was also part of the prada cast
December 23rd, 2009
at 7:42 am
1) Jil Sander
Prada is hoorible, shame on it!
December 23rd, 2009
at 9:09 am
absolutly Gucci!!!! The campaign was so difference!!!!!! And young!
December 23rd, 2009
at 9:13 am
Prada and Bottega Veneta!
December 23rd, 2009
at 3:19 pm
Givenchy, Bottega Veneta, and Prada on this list did it for me. But I also liked Longchamp S/S 09 and for some reason the Roberto Cavalli F/W 09 got my attention.
December 23rd, 2009
at 4:49 pm
I also liked McQueen F/W 09, Dsquared S/S 09, Chanel F/W 09 and Galliano F/W 09.
Here are my picks that were both attention grabbing and memorable in the year:
http://iconictimes.blogspot.com/2009/12/statement-campaigns-of-2009.html
December 23rd, 2009
at 7:25 pm
^Love your picks Ana, that A.P.C. campaign was another of my favorites. Always love Jessica Miller.
December 23rd, 2009
at 7:46 pm
armani s/s 09, galliano s/s 09
December 23rd, 2009
at 8:20 pm
prada, chloé e missoni *_*
lanvin too
December 23rd, 2009
at 10:43 pm
Jil Sander .
December 23rd, 2009
at 11:55 pm
seriously? lanvin’s spring campaign was miles better than the fall one.
i also liked:
ss09- chanel, prada, phi, gianfranco ferre, dolce & gabbana, karl lagerfeld
fw09- chanel, miu miu
December 24th, 2009
at 4:52 am
I absolutely loved the Givenchy ad campaign so much. It truly defines fashion 2009.
December 24th, 2009
at 2:04 pm
Missoni the best !!!!
December 25th, 2009
at 3:19 am
where r the male model ads? this is ANOTHER sign of male models gettin NO LOVE! its suppose to be a new time where ppl take risks and live life as real as possible. and the reality is, male modeling is a small business compared to women so makin a list like this 4 women and not men isnt koo. smh
December 25th, 2009
at 5:04 am
This list was a big joke. I do however give you credit for some of them. But come on the Prada and Stella MCartney. Where’s the Michael Kors and Dolce And Gabbana.
December 25th, 2009
at 8:13 am
You have really picked artistically!
December 25th, 2009
at 11:55 pm
1. Prada- so chic and shimmery, the bags and cloths pop out of the picture
2.Chloe- beautiful and lovely (wanna wear that!)
3.Balenciaga- cooool
4.Stella – so cute cute cute and kind of makes me happy
December 26th, 2009
at 7:28 pm
Micheal Kors, somehow the jet-set woman never fails to make me yawn.
Considering this muse has occupied his campaigns since he began advertising.
Lanvin, I love cat ladies. Sophisticated cat ladies. Hello, Grace?
December 27th, 2009
at 4:05 pm
o clima dark da givenchy e jil sander foram a cara desse ano!!!
December 29th, 2009
at 3:39 am
lavin LAVIN ALL THE WAY IT ROOOCKED KRISTEN MC. WAS AMAZING!!!!
December 29th, 2009
at 3:39 am
Balenciaga F/W and Marc Jacobs S/S were awesome too, but I totally agree with givenchy, lanvin, prada and bottega veneta.
December 29th, 2009
at 10:35 am
Bottega veneta and Givenchy
December 29th, 2009
at 3:53 pm
I don not agree with all of the selections. I feel sometimes this site can be a bit biased to some of the models. Just because a name is associated does not mean it is good…
http://www.unbiasedwriter.com
December 29th, 2009
at 8:04 pm
all are amazing i love fashion
December 29th, 2009
at 11:25 pm
Miu Miu Fall 2009 hands down was my favorite. Extremely simple. Extremely awesome. Enough said.
http://calvinshow.blogspot.com
December 30th, 2009
at 2:27 am
PRADA IS STRIKING AMONG THOSE ADS
December 30th, 2009
at 1:48 pm
Has to be Prada without a doubt
Then Bottega Veneta
Both absolutely fantasic campaigns.
December 30th, 2009
at 5:51 pm
Jil Sander and Prada!! <3
December 31st, 2009
at 9:16 pm
jil sander and lanvin were all pretty good. i thought stella mccartney’s was terrible
January 2nd, 2010
at 3:30 am
1) LANVIN
2) VALENTINO
3) GIVENCHY
January 2nd, 2010
at 3:58 pm
Are you sure that these ads caught youre eye and attention because they where so incredibly fantastic and beatiful? Or that they are the examples of everything a fashion ad should not be ?Poor Iris not only has she hold the it bag but the vase is the new thing at Valentino so….Prada obviously wants to tell everybody that the do sell bags,at Chloe its all about scarecrows in the fields(some people should know when to stop with the retouch )and at Givenchy they where cleary not in the most creative mood !
I do love the ads from Stella and Jil Sander,now those are images that define those brands perfect,look fresh and new.Bravo !Isnt that what its all about ?And what is up with Balenciaga?I always loved what Inez and Vinoodh did for them .then DAvid Sims did some beautiful ones but now?A girl on the floor with as a prop a guitar?Shouldnt his ads reflect those gorgeous clothes he makes ?
Anyway i just had to get this off my chest ! Cheers !
January 4th, 2010
at 7:29 pm
i agree with everything here (except for prada which i didn’t like). i loved balenciaga ss09 (the collection) but the ads were somewhat disappointing and restrained for such a foward, futuristic collection. knowing how ghesquiere favors the attention to be centered on the clothes and not flashy, gimmicky campaigns i can see why they chose to keep the background noise to a minimum and go with something very scaled down.
May 6th, 2010
at 6:27 pm
PRADA – that’s it. Meisel is THE god
December 7th, 2011
at 3:46 pm
Prada, lanvin and missoni