Yadim’s Way

Video & images by Casey Vange for Models.com

As one of the most influential makeup artists around Yadim (Art Partner) is constantly shaping fashion’s definition of beauty (see our previous interview with Yadim here). His work regularly appears in magazines like Vogue Paris and Dazed & Confused, but it’s also a constant on the runways of New York and Paris where he is. This season we follow him backstage at Opening Ceremony, where he channels the 90s look of Sofia Coppola to make models look dolled up yet effortless working with his team of Maybelline artists to perfect this casual look.

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