Gareth Pugh S/S 2012

Posted by Stephan Moskovic | September 29th, 2011

Strong, striking and structured Gareth Pugh’s spring collection demanded your attention from the very first look. With a bombastic pre-show film starring Crystal Renn setting the mood, Pugh created an atmosphere of pure drama. Just when you thought things couldn’t get any wilder they did and with each successive piece he upped the ante. Criss-crossing cubes of transparent netting adorned the first few dresses, garnering gasps from the audience, while the Phillip Treacy masks of the finale had Paris’ most jaded fashionistas clapping. Intense graphics were the collection’s dominant motif: stripes and armour-like adornments added interest to the ensembles, particularly those perilous wedges destined for editorial greatness. Pugh has always been able to move his audience, but this season’s blend of theatricality and craftsmanship ranks among spring’s finest.
Gareth Pugh
Spring/Summer 2012

Photos: Stephan Moskovic
Text: Janelle Okwodu

Casting: Kannon Rajah
Stylist: Katie Shillingford
Makeup: Alex Box
Hair: Martin Cullen
Video wall: Ruth Hogben

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18 Comments to “Gareth Pugh S/S 2012”

  1. me says:

    he’s back

  2. AJ says:

    innovative as usual

  3. Inspiring creativity like no other. Gareth Pugh is a stylistic genius!

  4. elven says:

    lady gaga’s next fashion ripoff

  5. Bruce Edwin says:

    Garteh Pugh is brilliant. This work is amazing and stands light years ahead of so many other designers. Awesome!

  6. Coco says:

    such a feast for the eyes the ribbed shoes and jackets are amazing!!

  7. Merge says:

    F***ing amazing!

  8. Drew says:

    Fantastic!! Pure art

  9. Marlon says:

    I have no words to discribe this fashion show but pure art! AMAZING

  10. alextang2k says:

    His fabulous designs bring us to the trend of future …… like the hats & shoes …….the combination of issey miyake & thierry mugler ….. they r modern & 3D style cuttings …….make the fashion show lively …………

  11. Naomi says:

    Every look is amazing in this. Makes me wish i was tall enough for runway!

  12. TpC says:

    those ‘helmets’ are really cool.. this is more like some outlandish costume design for the next sci fi movie ‘ ala blade runner or fifth element.
    as someone else said, gaga’s next inspiration – or rip off as they said… I’d call it a rip off if she tries to pass it off as her own original idea.

  13. jacline says:


  14. Damache Anamaria says:

    I love, I am loving that collection.

  15. Would LOVE to see this show live. The designs are amazing. And I would pay someone to do my hair like that. Tutorial?