Versace Couture Fall 2013
The Versace woman is an ideal unto itself. In the 30 plus years since the brand’s inception, Versace has created an iconic interpretation of femininity that resonates in and out of the fashion sphere. Ask the average person to describe a Versace woman and certain words automatically spring to mind – powerful, sexy, intense, vibrant and every other adjective that indicates that mix of femininity and carnality that remains a house signature. Donatella knows what the people want and she gives it to them, it’s no accident that perennial favorite Naomi Campbell opened and closed the Atelier Versace show wearing next to nothing. Sex appeal and a hint of shock value are standard on the Versace runway and couture offered a refined take on those themes.
Stylized 1930s portraiture may have been the starting point for Donatella’s lavish showing, but the final collection was firmly rooted in the now. Crystal embellishments, matte croc suiting, smoking jackets worn with little more than a lacy bra – these are pieces designed with seduction in mind. In a youth obsessed industry Versace is offering something decidedly adult; transparency, thigh high slits and plunging necklines dominated the collection and the revealing wares transformed even the most innocent looking models into femme fatales worthy of cinema. Noirish moments aside, the 30s influence was hammered home by way of Art Deco-esque patterns in embroidered onto sculpted gowns and a wealth of weighty diamond jewelry designed by Donatella herself. These choice details are sure to enthrall history buffs, if they can tear their eyes away from all the skin on display.