2pm management is an intelligence-driven model agency specializing in merging fashion and entertainment. The agency was founded in 1999 by Peter Damgaard, with almost three decades of experience working in the fashion industry. 2pm has, since day one, been a breeding ground for new talent, representing signature models and highly sought-after celebrities in response to Scandinavian clients' demands for an international image.
Since its inception, models and celebrities from 2pm have created some of the most memorable editorial and campaign images of the last decade and more, spanning international fashion brands through to independent magazines, with 2pm's services including casting, negotiations and bookings.
2pm has become renowned for our understanding that a booking is not just a booking, but part of a wider strategy, that having an international network is a necessity and that we must adapt to a market that is changing day by day. Working with 2pm is now recognised as a stamp of credibility in the international fashion world.
We can provide your company with a varied range of specialized services, such as image campaigns, commercials, special appearances, celebrity endorsement, licensing, product placement, exclusivities, casting and counseling – a service both for today and for the fast-moving world of tomorrow.
At 2pm we are very proud of our CSR policies which are integral to our everyday working lives at the company. We believe that a strong healthy body goes hand in hand with a healthy mind and have for many years now implemented physical as well as mindful education for our talent. In 2013 we were runners up in the Danish Chamber of Commerce’ ‘Healthiest company in Denmark’ competition.
This is what the panel of specialists awarded us for:
‘The Jury would like to award credit to 2pm Management for being early adopters in a challenging industry and for their targeted vision and aims for physical and mental well being. They set really impressive new standards in maintaining influence both within their industry and in the wider society. The company succeed in nurturing their young audience with many creative, loving and positive innovations, such as 2 weekly training sessions for the talent (joined by the staff of course), an educational blog with simple and easy to follow health tips and the 2pm Academy.
Director and owner Peter Damgaard is also board member in the Steering Committee of the Ethical Charter Group, working on core values , dealing with responsibility, intercultural respect and general health in the fashion business.