{"id":134019,"date":"2020-10-27T10:58:18","date_gmt":"2020-10-27T14:58:18","guid":{"rendered":"https:\/\/models.com\/oftheminute\/?p=134019"},"modified":"2023-03-18T17:48:43","modified_gmt":"2023-03-18T21:48:43","slug":"90s-trailblazer-patricia-velasquez-on-going-mainstream-and-meaningful-career-moments","status":"publish","type":"post","link":"https:\/\/models.com\/oftheminute\/90s-trailblazer-patricia-velasquez-on-going-mainstream-and-meaningful-career-moments\/","title":{"rendered":"Staying Power: Patricia Vel\u00e1squez on going mainstream and meaningful career moments"},"content":{"rendered":"

In the 90s Patricia Vel\u00e1squez<\/strong><\/a>‘s presence in the fashion world was groundbreaking. Openly gay and proudly Indigenous, Patricia was the first Hispanic model to sign a Cover Girl contract. She ruled the runways and frequently collaborated with the likes of Herb Ritts, Patrick Demarchelier, and Paolo Roversi. After fashion, Patricia went on to land roles in blockbuster movies (The Mummy) and brilliant comedies (Arrested Development), as well as establish herself as an activist and ambassador for the rights of the Indigenous peoples of Latin America. After such a diverse career, we were curious to know which images mattered to her the most. Below Patricia tells us about her most meaningful model moments.<\/p>\n

Staying Power is an ongoing series celebrating models who have spent at least a decade working at the top of the industry. Through a selection of their most significant images, these household names and cult fashion favorites tell their stories.<\/em><\/p>\n

\"\"<\/a>
image courtesy Patricia Velasquez\/Iconic Focus<\/figcaption><\/figure>\n

Chanel ‘Allure’ fragrance, 1996<\/strong>
\nPhotographed by Herb Ritts<\/a>.<\/em><\/p>\n

It was shot in LA at Herb’s place. Herb was one of the kindest people I\u2019ve ever met. Working with him it didn’t matter how big the client was it was always very simple. Like going back to basics. This was a very meaningful and important campaign in my career.<\/p>\n

\"\"<\/a>
image courtesy Patricia Velasquez\/Iconic Focus<\/figcaption><\/figure>
\nCoverGirl Cosmetics, 2003<\/strong><\/p>\n

Cover Girl was the first mainstream company that ever gave me a job in the USA. It was a big deal because there has never been a Hispanic girl that did mainstream until this campaign. We did a few shoots a year. Niki Taylor, Tyra Banks, and Queen Latifah were the other girls during that time. I had this contract for 8 years. <\/p>\n

\"\"<\/a>
image courtesy Patricia Velasquez\/Iconic Focus<\/figcaption><\/figure>
\nAcqua, 1992<\/strong>
\nPhotographed by Fabrizio Ferri<\/a>.<\/em><\/p>\n

This was a beautiful book named Acqua. We shot in Pantelleria, Italy at his house. Proceeds went to the Pediatric Aids Foundation. Beautiful project.<\/p>\n

\"\"<\/a>
image courtesy Patricia Velasquez\/Iconic Focus<\/figcaption><\/figure>
\nMarie Claire Bis, 1992<\/strong>
\nPhotographed by Christian Moser.<\/em><\/p>\n

This was my first important cover. This issue only published twice a year. It was such a big deal. I also had a spread by Paolo Roversi inside.<\/p>\n

\"\"<\/a>
image courtesy Patricia Velasquez\/Iconic Focus<\/figcaption><\/figure>
\nHarper’s Bazaar U.S.<\/a>, 1994<\/strong>
\nPhotographed by Patrick Demarchelier<\/a>.<\/em><\/p>\n

This shot reminds me of the time where it was just so crazy. I was everywhere shooting for everyone and going to Paris on the Concorde sometimes twice a week. Life was not very different than the photo only sometimes very tiring and traveling non-stop. Fun times!<\/p>\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

In the 90s Patricia Vel\u00e1squez‘s presence in the fashion world was groundbreaking. Openly gay and proudly Indigenous, Patricia was the first Hispanic model to sign a Cover Girl contract. She ruled the runways and frequently collaborated with the likes of Herb Ritts, Patrick Demarchelier, and Paolo Roversi. After fashion, Patricia went on to land roles…<\/p>\n","protected":false},"author":47,"featured_media":134979,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10414,16,13940,13083],"tags":[2892,12924],"_links":{"self":[{"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/posts\/134019"}],"collection":[{"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/users\/47"}],"replies":[{"embeddable":true,"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/comments?post=134019"}],"version-history":[{"count":11,"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/posts\/134019\/revisions"}],"predecessor-version":[{"id":146299,"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/posts\/134019\/revisions\/146299"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/media\/134979"}],"wp:attachment":[{"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/media?parent=134019"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/categories?post=134019"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/tags?post=134019"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}