{"id":1082,"date":"2006-06-05T22:25:48","date_gmt":"2006-06-06T03:25:48","guid":{"rendered":"http:\/\/models.com\/oftheminute\/?p=1082"},"modified":"2006-06-05T22:35:35","modified_gmt":"2006-06-06T03:35:35","slug":"la-market-report-the-powerhousela-models","status":"publish","type":"post","link":"https:\/\/models.com\/oftheminute\/la-market-report-the-powerhousela-models\/","title":{"rendered":"LA Market Report: The Powerhouse\/LA Models"},"content":{"rendered":"

7700 Sunset Boulevard is nestled in a tranquil Hollywood neighborhood, lush with landscaped hedges and the twitter of songbirds. It is also the nexxus of the rapid-fire business buzzing in that sprawling market that is Los Angeles. LA Models<\/a>, which is housed on the premises, became the anchoring force of the local modeling scene due to owner Heinz Holba<\/strong>‘s prescience in first venturing in that market 20 years ago as well as his very evident business prowess. With the shrewd ability to steer the company to the ever-shifting pulse of the client’s needs, Holba has literally branded LA Models onto its resident market. Whether those needs are aesthetic, or technological, they have been impeccably addressed.<\/p>\n

As such the company with its Men’s, Women’s, Children, Film\/Television (LA Talent), Hair, Make-up and Styling (Exclusive Artists Management) divisions is inarguably the largest West Coast agency in current operation. Add to that a state-of-the-art complex of casting studios complete with remote transmission capability and what you have is a megalith of an operation. Tune in as Heinz Holba, the mind behind this impressive enterprise shares with OTM his defining perspective on a business in which he looms as a powerhouse.<\/em><\/p>\n

Wayne Sterling: Could you refresh our readers on the brief history of Heinz Holba in the modeling business? <\/strong>
\nHeinz Holba: I started in the business by buying a small Canadian Agency in Vancouver Canada called Booking One and soon thereafter bought a franchise from John Casablancas\/Elite New York to open more agencies and schools in 1979. After opening 10 schools and agencies in Canada and California under the franchise I decided to sell them for personal reasons and open a new and independent agency, LA Models in Los Angeles in 1985 and New York Models in 1995. This has grown to sister companies as you can see on our websites. I was always interested in the commerce\/business end of the industry as well as the creative and art side of it.<\/p>\n

WS: It must have been pretty interesting to have first ventured into LA as modeling market 20 years ago. <\/strong><\/p>\n

» [interview continued on pg.2<\/a>]<\/strong><\/p>\n

Click on the thumbnails below for a few samples from the LA Models<\/a> board:<\/p>\n

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\"LAModels-Candice_W\"<\/a><\/div>\n<\/div>\n
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\"LAModels-Elsa_Dieterle\"<\/a><\/div>\n<\/div>\n
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\"LAModels-Jessica_Shelton\"<\/a><\/div>\n<\/div>\n

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\"LAModels-Karl_Herzer\"<\/a><\/div>\n<\/div>\n
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\"LAModels-Kristina_Marquetti\"<\/a><\/div>\n<\/div>\n
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\"LAModels-Lauren_Furs\"<\/a><\/div>\n<\/div>\n
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\"LAModels-Michael_Brager\"<\/a><\/div>\n<\/div>\n
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\"LAModels_Lauren_Furs\"<\/a><\/div>\n<\/div>\n
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LAModels-Candice_W<\/h4>\n

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\"LAModels-Candice_W\"<\/div>\n
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LAModels-Elsa_Dieterle<\/h4>\n

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\"LAModels-Elsa_Dieterle\"<\/div>\n
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LAModels-Jessica_Shelton<\/h4>\n

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\"LAModels-Jessica_Shelton\"<\/div>\n
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LAModels-Karl_Herzer<\/h4>\n

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\"LAModels-Karl_Herzer\"<\/div>\n
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LAModels-Kristina_Marquetti<\/h4>\n

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\"LAModels-Kristina_Marquetti\"<\/div>\n
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LAModels-Lauren_Furs<\/h4>\n

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\"LAModels-Lauren_Furs\"<\/div>\n
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LAModels-Michael_Brager<\/h4>\n

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LAModels_Lauren_Furs<\/h4>\n

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\"LAModels_Lauren_Furs\"<\/div>\n
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<\/p>\n","protected":false},"excerpt":{"rendered":"

MDC interviews Heinz Holba, President of what is inarguably the largest West Coast agency in current operation: LA Models<\/p>\n","protected":false},"author":2,"featured_media":25602,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4,3,9,16,2],"tags":[],"_links":{"self":[{"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/posts\/1082"}],"collection":[{"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/comments?post=1082"}],"version-history":[{"count":0,"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/posts\/1082\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/media\/25602"}],"wp:attachment":[{"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/media?parent=1082"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/categories?post=1082"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/tags?post=1082"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}