{"id":107279,"date":"2018-06-04T15:25:21","date_gmt":"2018-06-04T19:25:21","guid":{"rendered":"https:\/\/models.com\/oftheminute\/?p=107279"},"modified":"2018-06-04T15:26:57","modified_gmt":"2018-06-04T19:26:57","slug":"ahead-of-the-lvmh-announcement-ludovic-de-saint-sernin-aims-to-blur-gender-lines-further","status":"publish","type":"post","link":"https:\/\/models.com\/oftheminute\/ahead-of-the-lvmh-announcement-ludovic-de-saint-sernin-aims-to-blur-gender-lines-further\/","title":{"rendered":"Ahead of the LVMH Announcement, Ludovic de Saint Sernin Aims to Blur Gender Lines Further"},"content":{"rendered":"<style>\n.centerimg {padding:4em 7em;margin:20px 0;}\n.centerimg img {margin-bottom:0px;}\n.instagram-media {margin:auto !important;}\n#wp-content hr {margin: 40px auto 80px auto;width: 80%;}\n<\/style>\n<div class=\"centerimg\">\n<a href=\"https:\/\/i.mdel.net\/oftheminute\/images\/2018\/06\/Ludovic-de-Saint-Sernin-AW18_013.jpg\"  data-rel=\"lightbox-image-0\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i.mdel.net\/oftheminute\/images\/2018\/06\/Ludovic-de-Saint-Sernin-AW18_013.jpg\" alt=\"\" width=\"1500\" height=\"2250\" class=\"alignnone size-full wp-image-107384\" srcset=\"https:\/\/i.mdel.net\/oftheminute\/images\/2018\/06\/Ludovic-de-Saint-Sernin-AW18_013.jpg 1500w, https:\/\/i.mdel.net\/oftheminute\/images\/2018\/06\/Ludovic-de-Saint-Sernin-AW18_013-427x640.jpg 427w, https:\/\/i.mdel.net\/oftheminute\/images\/2018\/06\/Ludovic-de-Saint-Sernin-AW18_013-853x1280.jpg 853w, https:\/\/i.mdel.net\/oftheminute\/images\/2018\/06\/Ludovic-de-Saint-Sernin-AW18_013-900x1350.jpg 900w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/a><br \/>\n<small>Images courtesy of Ludovic de Saint Sernin <\/small>\n<\/div>\n<p>With just two collections to his name, Ludovic de Saint Sernin is already one of Paris\u2019s buzziest newcomers, having notched a spot as a finalist for this year\u2019s <a href=\"\/\/models.com\/mdx\/tag\/lvmh-prize\/\">LVMH Prize<\/a> at just 27 thanks to his gender-twisting, frankly sensual designs. Shown during Paris men\u2019s shows, his louche flared trousers, corduroy briefs, and ballet flats (courtesy of Repetto) mark a sensibility that rejects the line between male and female in favor of something more personal and idiosyncratic, giving fashion\u2019s current vogue for androgyny a touchingly intimate perspective. \u201cFor me, it doesn\u2019t really matter whether a guy or a girl wants to wear them, it\u2019s just a piece of clothing,\u201d he insists. \u201cI didn\u2019t want to do it as a trend or as a statement, it just felt right for me to do it. It was just my own thing and if it spoke to people, then I would be happy, but I guess it does fit in this trend now which I didn\u2019t even realize I was going to be a part of.\u201d<\/p>\n<p>De Saint Sernin was born in Brussels and raised in C\u00f4te d\u2019Ivoire before moving to Paris, where he spent his teen years in the \u201cvery posh neighborhood\u201d of the 16th arrondissement being influenced by \u201cvery classic French luxury houses like Saint Laurent and Dior.\u201d After studying fashion at university, he interned at both of the aforementioned Maisons before landing at Balmain, where he spent three years working on embellishments for the newly-installed creative director Olivier Rousteing. \u201cIt was his second or third season there and he was super young, which was crazy\u2014it doesn\u2019t really happen in many houses,\u201d he recalls. \u201cThere was this really cool connection between us and between him and the rest of the studio as well. We were all working really hard and then partying hard as well. After three years, I had done a good time there and I had two options: I could pursue a career in a studio and try to work my way up or I could try and break out while I still had this little voice in my head like, \u2018Maybe you should do your own thing.\u2019\u201d<\/p>\n<div class=\"centerimg\">\n<a href=\"https:\/\/i.mdel.net\/oftheminute\/images\/2018\/06\/Ludovic-de-Saint-Sernin-AW18_003.jpg\"  data-rel=\"lightbox-image-1\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i.mdel.net\/oftheminute\/images\/2018\/06\/Ludovic-de-Saint-Sernin-AW18_003.jpg\" alt=\"\" width=\"1500\" height=\"2250\" class=\"alignnone size-full wp-image-107382\" srcset=\"https:\/\/i.mdel.net\/oftheminute\/images\/2018\/06\/Ludovic-de-Saint-Sernin-AW18_003.jpg 1500w, https:\/\/i.mdel.net\/oftheminute\/images\/2018\/06\/Ludovic-de-Saint-Sernin-AW18_003-427x640.jpg 427w, https:\/\/i.mdel.net\/oftheminute\/images\/2018\/06\/Ludovic-de-Saint-Sernin-AW18_003-853x1280.jpg 853w, https:\/\/i.mdel.net\/oftheminute\/images\/2018\/06\/Ludovic-de-Saint-Sernin-AW18_003-900x1350.jpg 900w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/a><\/p>\n<blockquote><p>Sometimes it\u2019s hard to know how much you want to reveal and how much you want to keep to yourself, but I guess that\u2019s part of the story that I\u2019m telling as well.<\/p><\/blockquote>\n<p><a href=\"https:\/\/i.mdel.net\/oftheminute\/images\/2018\/06\/Ludovic-de-Saint-Sernin-AW18_010.jpg\"  data-rel=\"lightbox-image-2\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i.mdel.net\/oftheminute\/images\/2018\/06\/Ludovic-de-Saint-Sernin-AW18_010.jpg\" alt=\"\" width=\"1500\" height=\"2250\" class=\"alignnone size-full wp-image-107383\" srcset=\"https:\/\/i.mdel.net\/oftheminute\/images\/2018\/06\/Ludovic-de-Saint-Sernin-AW18_010.jpg 1500w, https:\/\/i.mdel.net\/oftheminute\/images\/2018\/06\/Ludovic-de-Saint-Sernin-AW18_010-427x640.jpg 427w, https:\/\/i.mdel.net\/oftheminute\/images\/2018\/06\/Ludovic-de-Saint-Sernin-AW18_010-853x1280.jpg 853w, https:\/\/i.mdel.net\/oftheminute\/images\/2018\/06\/Ludovic-de-Saint-Sernin-AW18_010-900x1350.jpg 900w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/a>\n<\/div>\n<p>After taking a break to \u201cde-Balmainize,\u201d de Saint Sernin presented his first collection last June. Having studied womenswear, he had planned to continue down that path, but he explains that after meeting his (male) fit model Raphael, the direction began to evolve. \u201cHe was trying the women\u2019s pieces and they looked amazing on him and I thought, \u2018You know what, that\u2019s really cool, I want to push that,\u2019\u201d he recalls. In what now seems like fate, his d\u00e9but happened to come together just in time for the men\u2019s shows that summer. \u201cThe first collection was a coming-of-age story and a coming-out story, so it worked for me to use guys,\u201d he explains. \u201cIt happened really organically. I wasn\u2019t really thinking too much if it was going to be men\u2019s or women\u2019s.\u201d<\/p>\n<p>Still less than a year in, de Saint Sernin is already establishing himself as a unique voice in the industry while still developing. He promises a Fall campaign set to debut soon and is hoping to move out of his apartment into a proper studio. But even as his success grows, the young designer is set on maintaining his own unique vision. \u201c[Fashion] is something that should always make me happy,\u201d he says. \u201cFor me, it was really important to include personal things in my brand. Sometimes it\u2019s hard to know how much you want to reveal and how much you want to keep to yourself, but I guess that\u2019s part of the story that I\u2019m telling as well.&#8221;<\/p>\n<p><a href=\"https:\/\/i.mdel.net\/oftheminute\/images\/2018\/06\/Ludovic-de-Saint-Sernin-AW18_001.jpg\"  data-rel=\"lightbox-image-3\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i.mdel.net\/oftheminute\/images\/2018\/06\/Ludovic-de-Saint-Sernin-AW18_001.jpg\" alt=\"\" width=\"1500\" height=\"2250\" class=\"alignnone size-full wp-image-107386\" srcset=\"https:\/\/i.mdel.net\/oftheminute\/images\/2018\/06\/Ludovic-de-Saint-Sernin-AW18_001.jpg 1500w, https:\/\/i.mdel.net\/oftheminute\/images\/2018\/06\/Ludovic-de-Saint-Sernin-AW18_001-427x640.jpg 427w, https:\/\/i.mdel.net\/oftheminute\/images\/2018\/06\/Ludovic-de-Saint-Sernin-AW18_001-853x1280.jpg 853w, https:\/\/i.mdel.net\/oftheminute\/images\/2018\/06\/Ludovic-de-Saint-Sernin-AW18_001-900x1350.jpg 900w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/a><\/p>\n<p><!--pp-thumb-start--><!--PictPress found no dir \/2018\/06\/107279--><!--pp-thumb-end--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Images courtesy of Ludovic de Saint Sernin With just two collections to his name, Ludovic de Saint Sernin is already one of Paris\u2019s buzziest newcomers, having notched a spot as a finalist for this year\u2019s LVMH Prize at just 27 thanks to his gender-twisting, frankly sensual designs. Shown during Paris men\u2019s shows, his louche flared&hellip;<\/p>\n","protected":false},"author":446,"featured_media":107382,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10527,10414,16,4808],"tags":[],"_links":{"self":[{"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/posts\/107279"}],"collection":[{"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/users\/446"}],"replies":[{"embeddable":true,"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/comments?post=107279"}],"version-history":[{"count":8,"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/posts\/107279\/revisions"}],"predecessor-version":[{"id":107381,"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/posts\/107279\/revisions\/107381"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/media\/107382"}],"wp:attachment":[{"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/media?parent=107279"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/categories?post=107279"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/models.com\/oftheminute\/wp-json\/wp\/v2\/tags?post=107279"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}