{"id":1068,"date":"2006-05-26T16:48:07","date_gmt":"2006-05-26T21:48:07","guid":{"rendered":"http:\/\/models.com\/oftheminute\/?p=1068"},"modified":"2007-10-26T15:07:24","modified_gmt":"2007-10-26T20:07:24","slug":"la-market-report-high-life","status":"publish","type":"post","link":"https:\/\/models.com\/oftheminute\/?p=1068","title":{"rendered":"LA Market Report: The High Life"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/models.com\/oftheminute\/images\/highstylethumb.jpg\" \/><br \/>\nSierra Towers<\/p>\n<p>The cliche of LA living is the Lautner house with the pool and the ping-pong table, but a steady celebrity invasion of a vintage 32-story Modernist tower on Doheny Road  is making urbane high rise living the new &#8220;new thing&#8221;.   <strong>Sierra Towers<\/strong> built in 1964 has always had its celebrity devotees, but as Old Hollywood  icons like Joan Collins and George Hamiliton exit, the new generation like <strong>Vincent Gallo<\/strong> and <strong>Lindsay Lohan<\/strong> have swept in. Which is not to say Sierra Towers is all-celebs, all the time. A hyper-competitive clique of industry executives, lawyers and entrepenuers have made a positive fetish of  multi-million dollar renovations of these coveted condos (though no-one is yet to beat Gallo&#8217;s feat of summoning Rem Koolhaas to supervise his do-over).<\/p>\n<p>And when rumors coursed through town that <strong>Kate Moss<\/strong> had dropped $3 million on a  pad, then Sierra Towers had emerged as the ne plus ultra of LA status real estate. Since acquisition in the Sierra is  at saturation point, the challenge then is to pre-figure the next &#8220;new thing&#8221;. LA insiders are convinced that the heat will now shift to the Hollywood and Vine district. Bidding boldly for the title is the well named <strong>Hollywood and Vine<\/strong> development by Legacy Partners and Gatehouse Capital as well as The <strong>Broadway Hollywood<\/strong> which already has been gobbled up in a feeding frenzy. Stay tuned!<!--pp-thumb-start--><!--PictPress found no dir \/2006\/05\/1068--><!--pp-thumb-end--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>a steady celebrity invasion of a vintage 32-story Modernist tower on Doheny Road  is making urbane high rise living the new &#8220;new thing&#8221;<\/p>\n","protected":false},"author":2,"featured_media":25591,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[1062,1061,1065,1064,1060,1063],"_links":{"self":[{"href":"https:\/\/models.com\/oftheminute\/index.php?rest_route=\/wp\/v2\/posts\/1068"}],"collection":[{"href":"https:\/\/models.com\/oftheminute\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/models.com\/oftheminute\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/models.com\/oftheminute\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/models.com\/oftheminute\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1068"}],"version-history":[{"count":0,"href":"https:\/\/models.com\/oftheminute\/index.php?rest_route=\/wp\/v2\/posts\/1068\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/models.com\/oftheminute\/index.php?rest_route=\/wp\/v2\/media\/25591"}],"wp:attachment":[{"href":"https:\/\/models.com\/oftheminute\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1068"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/models.com\/oftheminute\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1068"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/models.com\/oftheminute\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1068"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}