Rita Carreira, 27, is a model and entrepreneur. She was the first plus size model to be on the cover of Vogue Brazil in November 2020. In 2019 she had already been featured in the 49th edition of São Paulo Fashion Week. The freedom of the body is a subject that has been discussed for some years and, increasingly, the conventional fashion industry is opening up to the various standards. Rita is a spokesperson for the Free Body movement! She has starred in campaigns for Eudora, TRESemmé, O Boticário, and editorials for Vogue Brasil and Marie Claire Brasil.