{"id":39353,"date":"2015-05-13T15:24:41","date_gmt":"2015-05-13T19:24:41","guid":{"rendered":"http:\/\/models.com\/mdx\/?p=39353"},"modified":"2017-01-23T16:37:12","modified_gmt":"2017-01-23T21:37:12","slug":"the-lvmh-8-pt-7-vetements","status":"publish","type":"post","link":"https:\/\/models.com\/mdx\/the-lvmh-8-pt-7-vetements\/","title":{"rendered":"The LVMH 8: Pt. 7 Vetements"},"content":{"rendered":"<div id=\"cover\"><img loading=\"lazy\" decoding=\"async\" src=\"\/\/i.mdel.net\/mdx\/i\/2015\/05\/Yatsko-Modelsdot92439.jpg\" width=\"1280\" height=\"1706\" class=\"alignnone size-full wp-image-39713\" \/><\/p>\n<div id=\"covertitle\">The LVMH 8:<br \/>Pt.7 Vetements<\/div>\n<\/div>\n<style>\n#cover {position:relative;margin:30px auto;text-align:center;}\n#covertitle {position: absolute;font-family:'Neue Haas Unica W01',helvetica,sans-serif;\n  bottom: 40%;\n  width: 100%;\n  color: white;\n  font-size: 4rem;}\n#cover img {max-width:1280px;}\n#introbox,#footerbox {max-width:1280px;margin:auto;}\n#introbox,#footerbox {clear:both;font-family:'Neue Haas Unica W01',helvetica,sans-serif;font-weight:300;text-align:center;}\n#introtxt {text-align:justify;max-width:900px;margin:auto;padding: 90px 10px 0 10px;}\n#introtitle {text-align:center;width:90%; font-size:1.5rem;margin:40px auto;font-weight:400;}\n#introtitle a {color:black;}\n#introcredits {font-size:1rem;}\n.separ {border:1px solid white;clear:both;margin:60px;}\n.parts {min-height: 160px;color:#ccc;float:left;width:12.5%;text-align:center;padding-top:20px;}\n.active a {color:black;}\n.center,#portrait,.center img,#portrait img {width: 100% !important;}\n.center img,#portrait img {margin:140px auto !important;}\n#portrait img {max-width:640px !important;}\n.center img {max-width:1280px !important;}\n.center,#portrait{text-align:center;}\n#interview {max-width:860px;margin:auto;}\n#interview {font-family:'Neue Haas Unica W01',helvetica,sans-serif;\nfont-weight:300;\ntext-align:justify;\npadding:20px 80px;}\n.pullquote {font-size:2.4rem;text-align:center;font-style:italic;}\n.coming {padding: 0 80px 80px 80px;margin: -20px 0 40px 0;font-size:2rem;text-align:center;}\n<\/style>\n<link type=\"text\/css\" rel=\"stylesheet\" href=\"\/\/fast.fonts.net\/cssapi\/1ee7eecc-8318-40d7-9f60-2840770611c0.css\"\/>\n<div class=\"txtdiv\"><\/div>\n<div id=\"introbox\">\n<div id=\"introtxt\">\n<p>On May 22nd, LVMH will announce the winner of their 2015 <a href=\"http:\/\/www.lvmhprize.com\/\">Young Fashion Designer Prize<\/a> from a pool of 8 finalists &#8211; Arthur Arbesser, Coperni, Craig Green, Faustine Steinmetz, Jacquemus, Marques\u2019Almeida, Off-White, and Vetements. Started in 2013, the prize was launched to champion standout talent and foster their labels. Winning means getting a seal of approval from a jury of fashion\u2019s foremost designers and industry professionals like Nicolas Ghesquiere, Marc Jacobs, Karl Lagerfeld, and LVMH\u2019s own Delphine Arnault. Aside from being recognized by the industry, the winner receives a 300,000 euro grant and a year&#8217;s worth of expert support from the foundation. Of course, success in the industry for these designers isn\u2019t reliant on winning, but it certainly sets the stage.<\/p>\n<p>Presenting Models.com\u2019s exclusive week-long spotlight on each of the designers in anticipation of their final presentation at the Fondation Louis Vuitton in Paris and the announcement of the winner on May 22nd.\n<\/p><\/div>\n<div class=\"separ\"><\/div>\n<p>The LVMH 8<\/p>\n<div class=\"parts\">\n<a href=\"https:\/\/models.com\/mdx\/the-lvmh-8-pt-1-arthur-arbesser\/\">Pt.1<br \/>Arthur Arbesser<\/a>\n<\/div>\n<div class=\"parts\">\n<a href=\"https:\/\/models.com\/mdx\/lvmh-coperni-femme\/\">Pt.2<br \/>Coperni<\/a>\n<\/div>\n<div class=\"parts\">\n<a href=\"https:\/\/models.com\/mdx\/the-lvmh-8-pt-3-faustine-steinmetz\">Pt.3<br \/>Faustine Steinmetz<\/a>\n<\/div>\n<div class=\"parts\">\n<a href=\"https:\/\/models.com\/mdx\/the-lvmh-8-pt-4-jacquemus\/\">Pt.4<br \/>Jacquemus<\/a>\n<\/div>\n<div class=\"parts\">\n<a href=\"https:\/\/models.com\/mdx\/the-lvmh-8-pt-5-marques-almeida\/\">Pt.5<br \/>Marques&#8217;Almeida<\/a>\n<\/div>\n<div class=\"parts\">\n<a href=\"https:\/\/models.com\/mdx\/the-lvmh-8-pt-6-off-white\/\">Pt.6<br \/>Off-White<\/a>\n<\/div>\n<div class=\"parts active\">\n<a href=\"https:\/\/models.com\/mdx\/the-lvmh-8-pt-7-vetements\/\">Pt.7<br \/>Vetements<\/a>\n<\/div>\n<div class=\"parts\">\n<a href=\"https:\/\/models.com\/mdx\/the-lvmh-8-pt-8-craig-green\/\">Pt.8<br \/>Craig Green<\/a>\n<\/div>\n<div class=\"separ\"><\/div>\n<div id=\"introtitle\"><a href=\"https:\/\/models.com\/mdx\/the-lvmh-8-pt-7-vetements\/\" rel=\"bookmark\">Vetements<\/a><\/div>\n<div id=\"introcredits\">\nSeries editors: Irene Ojo-Felix and Steven Yatsko<br \/>\nPhotography: Steven Yatsko for Models.com<br \/>\nStylist: <a href='https:\/\/models.com\/people\/william-graper'>William Graper<\/a> @ The Wall Group<br \/>\nArt Direction: <a href='https:\/\/models.com\/people\/stephan-moskovic'>Stephan Moskovic<\/a><br \/>\nHair: <a href='https:\/\/models.com\/people\/takayoshi-tsukisawa'>Takayoshi Tsukisawa<\/a><br \/>\nMakeup: <a href=\"http:\/\/www.kimweber.com\/\">Kim Weber<\/a><br \/>\nProduction: <a href='https:\/\/models.com\/people\/jazmin-alvarez'>Jazmin Alvarez<\/a><br \/>\nPhoto assistant: Jason Acton<br \/>\nManicurist: Natalie Pavloski @ <a href='https:\/\/models.com\/agency\/lmc-worldwide'>LMC Worldwide<\/a><br \/>\nPortrait courtesy of the designer<\/p>\n<p>Text by Steven Yatsko<\/p>\n<p>Model:<br \/>\n<a href='https:\/\/models.com\/models\/Aamito-Lagum'>Aamito Lagum<\/a> \/ <a href='https:\/\/models.com\/agency\/DNA-Models'>DNA Models<\/a>\n<\/div>\n<\/div>\n<div id=\"portrait\">\n<img loading=\"lazy\" decoding=\"async\" src=\"\/\/i.mdel.net\/mdx\/i\/2015\/05\/unnamed-1.jpg\" width=\"640\" height=\"853\" class=\"alignnone size-full wp-image-39711\" srcset=\"https:\/\/i.mdel.net\/mdx\/i\/2015\/05\/unnamed-1.jpg 640w, https:\/\/i.mdel.net\/mdx\/i\/2015\/05\/unnamed-1-150x200.jpg 150w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\n<\/div>\n<div id=\"interview\">\n<p>In the short time since Vetements launched, the buzzy, French label has proven they\u2019re privy to nonchalance. The progeny of Demna Gvasalia and a pooling of anonymous designers, Vetements translates simply to \u201cclothing\u201d and the name speaks to their matter-of-fact strategy. \u201cOur aim is to dress people, we are clothes makers rather than fashion designers,\u201d says Denma, adding \u201cThe biggest compliment is to see people wearing our pieces\u2013by accident on a street.\u201d The designs take liberties with tried wares rehashing them into street-worthy staples. The results are a mix-and mash non-uniform for the erraticism of everyday dressing. For Spring 2015 he says, \u201cWe tried to explore a lot of jerseys and sweatshirt elements and give them a new meaning.\u201d One-shouldered overall sweats, lopsided skirts and extra-oversized suits all have an ad lib mentality, \u201cIt was a mix between streetwear, modern elegance, easy to wear and the cool.\u201d<\/p>\n<div class=\"pullquote\">\n\u201c Our aim is to dress people, we are clothes makers rather than fashion designers. &#8221;\n<\/div>\n<p>An alum of the Royal Academy of Fine Arts in Antwerp, Gvasalia had stints at both Vuitton and Margiela. To that effect he says, \u201cMargiela influenced an aesthetic and understanding of what we like or dislike about clothes, how we work with clothes. Vuitton influences the perfectionism, taking time to work out garments, to question them.\u201d But he stresses that Vetements had always been in the cards. As for how the backdrop of Paris, their Paris, informs the brand, \u201cIt\u2019s a different kind of Paris, a real one, a rough one. No glittery, sophisticated, pretty cafes, but rather the suburbs of paris, the metro, the street.\u201d All this leads to an M.O. that defies boilerplate decorum and perhaps taps into a city that\u2019s been in want of a refresh.<\/p>\n<p>If success continues knocking Denma ensures that most importantly, \u201cwe want to always keep and cherish is the joy of what we do.\u201d And if Vetements takes home the prize money? \u201cOh there would be so much to cover, but mostly the team and the structure,\u201d he says.\u00a0<\/p>\n<\/div>\n<div class=\"center\">\n<p><img loading=\"lazy\" decoding=\"async\" src=\"\/\/i.mdel.net\/mdx\/i\/2015\/05\/Yatsko-Modelsdot92416X.jpg\" width=\"1280\" height=\"1706\" class=\"alignnone size-full wp-image-39712\" srcset=\"https:\/\/i.mdel.net\/mdx\/i\/2015\/05\/Yatsko-Modelsdot92416X.jpg 1280w, https:\/\/i.mdel.net\/mdx\/i\/2015\/05\/Yatsko-Modelsdot92416X-840x1120.jpg 840w, https:\/\/i.mdel.net\/mdx\/i\/2015\/05\/Yatsko-Modelsdot92416X-768x1024.jpg 768w, https:\/\/i.mdel.net\/mdx\/i\/2015\/05\/Yatsko-Modelsdot92416X-150x200.jpg 150w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/p>\n<\/div>\n<div class=\"separ\"><\/div>\n<div id=\"footerbox\">\n<p>The LVMH 8<\/p>\n<div class=\"parts\">\n<a href=\"https:\/\/models.com\/mdx\/the-lvmh-8-pt-1-arthur-arbesser\/\">Pt.1<br \/>Arthur Arbesser<\/a>\n<\/div>\n<div class=\"parts\">\n<a href=\"https:\/\/models.com\/mdx\/lvmh-coperni-femme\/\">Pt.2<br \/>Coperni<\/a>\n<\/div>\n<div class=\"parts\">\n<a href=\"https:\/\/models.com\/mdx\/the-lvmh-8-pt-3-faustine-steinmetz\/\">Pt.3<br \/>Faustine Steinmetz<\/a>\n<\/div>\n<div class=\"parts\">\n<a href=\"https:\/\/models.com\/mdx\/the-lvmh-8-pt-4-jacquemus\/\">Pt.4<br \/>Jacquemus<\/a>\n<\/div>\n<div class=\"parts\">\n<a href=\"https:\/\/models.com\/mdx\/the-lvmh-8-pt-5-marques-almeida\/\">Pt.5<br \/>Marques&#8217;Almeida<\/a>\n<\/div>\n<div class=\"parts\">\n<a href=\"https:\/\/models.com\/mdx\/the-lvmh-8-pt-6-off-white\/\">Pt.6<br \/>Off-White<\/a>\n<\/div>\n<div class=\"parts active\">\n<a href=\"https:\/\/models.com\/mdx\/the-lvmh-8-pt-7-vetements\/\">Pt.7<br \/>Vetements<\/a>\n<\/div>\n<div class=\"parts\">\n<a href=\"https:\/\/models.com\/mdx\/the-lvmh-8-pt-8-craig-green\/\">Pt.8<br \/>Craig Green<\/a>\n<\/div>\n<div class=\"separ\"><\/div>\n<div class=\"coming\">\nComing tomorrow: <a href=\"https:\/\/models.com\/mdx\/the-lvmh-8-pt-8-craig-green\/\">Pt.8 Craig Green<\/a>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Models.com presents an exclusive spotlight on the 8 young designer finalists selected for the LVMH Prize, Part 7 Vetements<\/p>\n","protected":false},"author":2,"featured_media":39713,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[155,2130,2129,1538],"tags":[2064,41,2044,2125,2631,2740,2742,197,2321,895],"_links":{"self":[{"href":"https:\/\/models.com\/mdx\/wp-json\/wp\/v2\/posts\/39353"}],"collection":[{"href":"https:\/\/models.com\/mdx\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/models.com\/mdx\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/models.com\/mdx\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/models.com\/mdx\/wp-json\/wp\/v2\/comments?post=39353"}],"version-history":[{"count":20,"href":"https:\/\/models.com\/mdx\/wp-json\/wp\/v2\/posts\/39353\/revisions"}],"predecessor-version":[{"id":43419,"href":"https:\/\/models.com\/mdx\/wp-json\/wp\/v2\/posts\/39353\/revisions\/43419"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/models.com\/mdx\/wp-json\/wp\/v2\/media\/39713"}],"wp:attachment":[{"href":"https:\/\/models.com\/mdx\/wp-json\/wp\/v2\/media?parent=39353"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/models.com\/mdx\/wp-json\/wp\/v2\/categories?post=39353"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/models.com\/mdx\/wp-json\/wp\/v2\/tags?post=39353"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}