{"id":11733,"date":"2011-12-09T21:32:49","date_gmt":"2011-12-10T02:32:49","guid":{"rendered":"http:\/\/models.com\/mdx\/?p=11733"},"modified":"2011-12-10T09:14:33","modified_gmt":"2011-12-10T14:14:33","slug":"cushnie-et-ochs-ss-12-campaign-first-look","status":"publish","type":"post","link":"https:\/\/models.com\/mdx\/cushnie-et-ochs-ss-12-campaign-first-look\/","title":{"rendered":"Cushnie et Ochs S\/S 12 Campaign first look"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" src=\"\/\/i.mdel.net\/mdx\/i\/2011\/12\/Cushnie-et-Ochs-MDX2.jpg\" alt=\"\"  width=\"1280\" height=\"1523\" class=\"aligncenter size-full wp-image-11810\" srcset=\"https:\/\/i.mdel.net\/mdx\/i\/2011\/12\/Cushnie-et-Ochs-MDX2.jpg 1280w, https:\/\/i.mdel.net\/mdx\/i\/2011\/12\/Cushnie-et-Ochs-MDX2-840x999.jpg 840w, https:\/\/i.mdel.net\/mdx\/i\/2011\/12\/Cushnie-et-Ochs-MDX2-860x1024.jpg 860w, https:\/\/i.mdel.net\/mdx\/i\/2011\/12\/Cushnie-et-Ochs-MDX2-168x200.jpg 168w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><br \/>\n<script type=\"text\/javascript\" src=\"\/js\/jquery.simplyscroll-1.0.4.min.js\"><\/script><br \/>\n<script>\n(function($) {\n\t$(function() { \n\t\t$(\"#scroller\").simplyScroll({\n\t\t\tautoMode: 'loop', frameRate: 1, speed: 640\n\t\t});\n$(\"#scroller2\").simplyScroll({\n\t\t\tautoMode: 'loop', frameRate: 1, speed: 640\n\t\t});\n\t});\n})(jQuery);\n<\/script><\/p>\n<style>\n#introbox,.txtbox {border:1px solid black;padding:80px;margin:40px 0 0 0;font-family:\"Courier New\", Courier, monospace;}\n.imgbox {border:1px solid black;padding:80px;margin:40px 0 0 0;}\n.quote,.quotebox {font-size:24px;font-family:helvetica, arial;font-weight:bold;}\n.quotebox {border-top:1px solid black;border-bottom:1px solid black;padding:80px;margin:40px 0 40px 0;}\n.credits {font-size:12px;font-family:\"Courier New\", Courier, monospace;font-weight:normal;}\n.scrollerli {width:640px;}<\/p>\n<p>.simply-scroll-container { \n\tposition: relative;\n}\n.simply-scroll-clip { \n\tposition: relative;\n\toverflow: hidden;\n\tz-index: 2;\n}\n.simply-scroll-list { \n\tposition: absolute;\n\ttop: 0;\n\tleft: 0;\n\tz-index: 1;\n\toverflow: hidden;\n\tmargin: 0;\n\tpadding: 0;\n\tlist-style: none;\n}\n.simply-scroll-list li {\n\tpadding: 0;\n\tmargin: 0;\n\tlist-style: none;\n}\n.simply-scroll-list li img {\n\tborder: none;\n\tdisplay: block;\n}\n.simply-scroll { \n\twidth: 1280px;\n\theight: 750px;\n\tmargin: 40px 0px;\n}\n.simply-scroll .simply-scroll-clip {\n\twidth: 1280px;\n\theight: 750px;\n}\n.simply-scroll .simply-scroll-list li {\n\tfloat: left;\n}\n<\/style>\n<div id=\"introbox\">\n<h3>A models.com exclusive first look: Cushnie et Ochs S\/S 12 Campaign<\/h3>\n<p>Since the debut of their eponymous label, Carly Cushnie and Michelle Ochs&#8217; have carefully honed a look that could be described as tough girl with a heart of gold. Dark colors and sharp silhouettes feature regularly, but they are underscored by refined tailoring and a wry sense of humor that sneaks into every collection. Spring saw the duo entering softer territory: citing Mad Men&#8217;s shotgun wielding housewife Betty Draper as an influence, while crafting a sleek series of body conscious dresses that proved you can show a little sweetness while maintaining edge. You can&#8217;t help but stare at the Cushnie et Ochs girl, but you know better than to mess with her. <\/p>\n<p>It is fitting then that the brand&#8217;s S\/S 12 imagery veers towards danger. Launching exclusively in MDX, the campaign features a pompadoured Milou van Groesen posing up a storm as flames rise from beneath her. Photographer Hugh Lippe and stylist Keegan Singh create a starkly beautiful showcase for the line&#8217;s candy colored sheaths and geometric detailing, while Milou is the proverbial girl who played with fire. The images are simple, striking and all about the mood created by those incredible dresses; take your first look at Cushnie et Ochs S\/S 12 only in MDX.<\/p>\n<p><a href='https:\/\/models.com\/client\/cushnie-et-ochs'>Cushnie et Ochs<\/a> S\/S 12 Campaign, starring <a href='https:\/\/models.com\/models\/Milou-Van-Groesen'>Milou Van Groesen<\/a>, shot by <a href='https:\/\/models.com\/people\/hugh-lippe'>Hugh Lippe<\/a> and styled by <a href='https:\/\/models.com\/people\/keegan-singh'>Keegan Singh<\/a><\/p>\n<p>All photos courtesy of <a href=\"http:\/\/cushnieetochs.com\/\">Cushnie et Ochs<\/a> for models.com\n<\/div>\n<ul id=\"scroller\">\n<li class=\"scrollerli\"><img decoding=\"async\" src=\"\/\/i.mdel.net\/mdx\/i\/2011\/12\/640-11-10-16_HL_CUSHNIE_0019.jpg\" alt=\"\" width=\"640\" class=\"aligncenter size-full wp-image-11143\" \/><\/li>\n<li class=\"scrollerli\"><img decoding=\"async\" src=\"\/\/i.mdel.net\/mdx\/i\/2011\/12\/640-11-10-16_HL_CUSHNIE_0173.jpg\" alt=\"\" width=\"640\" class=\"aligncenter size-full wp-image-11144\" \/><\/li>\n<li class=\"scrollerli\"><img decoding=\"async\" src=\"\/\/i.mdel.net\/mdx\/i\/2011\/12\/640-11-10-16_HL_CUSHNIE_0239.jpg\" alt=\"\" width=\"640\" class=\"aligncenter size-full wp-image-11145\" \/><\/li>\n<li class=\"scrollerli\"><img decoding=\"async\" src=\"\/\/i.mdel.net\/mdx\/i\/2011\/12\/640-11-10-16_HL_CUSHNIE_0296.jpg\" alt=\"\" width=\"640\" class=\"aligncenter size-full wp-image-11146\" \/><\/li>\n<li class=\"scrollerli\"><img decoding=\"async\" src=\"\/\/i.mdel.net\/mdx\/i\/2011\/12\/640-11-10-16_HL_CUSHNIE_0364.jpg\" alt=\"\" width=\"640\" class=\"aligncenter size-full wp-image-11147\" \/><\/li>\n<li class=\"scrollerli\"><img loading=\"lazy\" decoding=\"async\" src=\"\/\/i.mdel.net\/mdx\/i\/2011\/12\/640-11-10-16_HL_CUSHNIE_14811.jpg\" alt=\"\"  width=\"640\" height=\"761\" class=\"aligncenter size-full wp-image-11784\" srcset=\"https:\/\/i.mdel.net\/mdx\/i\/2011\/12\/640-11-10-16_HL_CUSHNIE_14811.jpg 640w, https:\/\/i.mdel.net\/mdx\/i\/2011\/12\/640-11-10-16_HL_CUSHNIE_14811-168x200.jpg 168w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/li>\n<li class=\"scrollerli\"><img loading=\"lazy\" decoding=\"async\" src=\"\/\/i.mdel.net\/mdx\/i\/2011\/12\/11-10-16_HL_CUSHNIE_0609.jpg\" alt=\"\"  width=\"640\" height=\"761\" class=\"aligncenter size-full wp-image-11784\" \/><\/li>\n<li class=\"scrollerli\"><img loading=\"lazy\" decoding=\"async\" src=\"\/\/i.mdel.net\/mdx\/i\/2011\/12\/11-10-16_HL_CUSHNIE_0539.jpg\" alt=\"\"  width=\"640\" height=\"761\" class=\"aligncenter size-full wp-image-11784\" \/><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"\/\/i.mdel.net\/mdx\/i\/2011\/12\/11-10-16_HL_CUSHNIE_1863.jpg\" alt=\"\"  width=\"1280\" height=\"853\" class=\"aligncenter size-full wp-image-11780\" srcset=\"https:\/\/i.mdel.net\/mdx\/i\/2011\/12\/11-10-16_HL_CUSHNIE_1863.jpg 1280w, https:\/\/i.mdel.net\/mdx\/i\/2011\/12\/11-10-16_HL_CUSHNIE_1863-840x559.jpg 840w, https:\/\/i.mdel.net\/mdx\/i\/2011\/12\/11-10-16_HL_CUSHNIE_1863-1024x682.jpg 1024w, https:\/\/i.mdel.net\/mdx\/i\/2011\/12\/11-10-16_HL_CUSHNIE_1863-200x133.jpg 200w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"\/\/i.mdel.net\/mdx\/i\/2011\/12\/11-10-16_HL_CUSHNIE_1077-1133.jpg\" alt=\"\"  width=\"1280\" height=\"765\" class=\"aligncenter size-full wp-image-11849\" srcset=\"https:\/\/i.mdel.net\/mdx\/i\/2011\/12\/11-10-16_HL_CUSHNIE_1077-1133.jpg 1280w, https:\/\/i.mdel.net\/mdx\/i\/2011\/12\/11-10-16_HL_CUSHNIE_1077-1133-840x502.jpg 840w, https:\/\/i.mdel.net\/mdx\/i\/2011\/12\/11-10-16_HL_CUSHNIE_1077-1133-1024x612.jpg 1024w, https:\/\/i.mdel.net\/mdx\/i\/2011\/12\/11-10-16_HL_CUSHNIE_1077-1133-200x119.jpg 200w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"\/\/i.mdel.net\/mdx\/i\/2011\/12\/11-10-16_HL_CUSHNIE_1029.jpg\" alt=\"\"  width=\"1280\" height=\"1520\" class=\"aligncenter size-full wp-image-11795\" srcset=\"https:\/\/i.mdel.net\/mdx\/i\/2011\/12\/11-10-16_HL_CUSHNIE_1029.jpg 1280w, https:\/\/i.mdel.net\/mdx\/i\/2011\/12\/11-10-16_HL_CUSHNIE_1029-840x997.jpg 840w, https:\/\/i.mdel.net\/mdx\/i\/2011\/12\/11-10-16_HL_CUSHNIE_1029-862x1024.jpg 862w, https:\/\/i.mdel.net\/mdx\/i\/2011\/12\/11-10-16_HL_CUSHNIE_1029-168x200.jpg 168w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Presenting an exclusive first look at the S\/S 12 Cushnie et Ochs campaign with Milou Van Groesen<\/p>\n","protected":false},"author":2,"featured_media":11810,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[155,902],"tags":[1011,1009,1010,812],"_links":{"self":[{"href":"https:\/\/models.com\/mdx\/wp-json\/wp\/v2\/posts\/11733"}],"collection":[{"href":"https:\/\/models.com\/mdx\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/models.com\/mdx\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/models.com\/mdx\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/models.com\/mdx\/wp-json\/wp\/v2\/comments?post=11733"}],"version-history":[{"count":77,"href":"https:\/\/models.com\/mdx\/wp-json\/wp\/v2\/posts\/11733\/revisions"}],"predecessor-version":[{"id":11855,"href":"https:\/\/models.com\/mdx\/wp-json\/wp\/v2\/posts\/11733\/revisions\/11855"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/models.com\/mdx\/wp-json\/wp\/v2\/media\/11810"}],"wp:attachment":[{"href":"https:\/\/models.com\/mdx\/wp-json\/wp\/v2\/media?parent=11733"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/models.com\/mdx\/wp-json\/wp\/v2\/categories?post=11733"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/models.com\/mdx\/wp-json\/wp\/v2\/tags?post=11733"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}