W Magazine March 2013 Exclusive Covers Preview

All cover & photos courtesy of W Magazine exclusively for Models.com.

Kate Moss
Lara Stone
Natalia Vodianova

Photographed by Mert Alas and Marcus Piggott
Styled by Edward Enninful

Of all the fashionable March magazines set to debut, none is more anticipated than W. The always innovative publication sets the bar high and their latest covers are nothing short of inspirational. Supermodels Kate Moss, Natalia Vodianova and Lara Stone are transformed into sleek geisha-inspired icons on the stunning covers of the new issue shot by groundbreaking photographers, Mert Alas and Marcus Piggott. Together with W’s Fashion and Style Director, Edward Enninful the high fashion dream team creates a fitting tribute to the Asian influenced, kimono-esque looks seen on the runways of Prada and Pucci. W’s Editor in Chief Stefano Tonchi provides context on the cover story in his Editor’s Letter below:

“As I was editing the images for the March issue that were hanging on the walls of the W art department, I thought of a quote by the late Diana Vreeland about fashion and the power of the imagination. I had trouble recalling the exact words, so I called my friend Alexander Vreeland, who is working on a book about his grandmother’s famous maxims, and asked for help. I promptly received an e-mail— though I’d like to pretend it was one of Ms. Vreeland’s memos, beamed from the afterworld. “We live only through our dreams and our imagination,” it read. “If it is not there in fashion, fantasize it. Fashion must be the most intoxicating release from the banality of the world.” And so, for this big fashion issue, our team of editors, photographers, writers, stylists, makeup artists, and hairdressers took the most exciting ideas from the runways one step beyond.”

Experience these exciting new covers for yourself and get drawn into the fantasy in this MDX exclusive. Take a first look at W’s East meets West vision of the season’s most imaginative fashion statements, as presented by the industry’s finest talents.

The March 2013 W Magazine issue will be in newsstands on February 19.

Special offer: Subscribe now to W and get all three gorgeous covers of W’s mammoth March issue, guaranteed! Go to www.Wmagazine.com/go/march13 for more details.

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