Luiza Perote

Born in Amazonas state, a region covered almost entirely by the Amazon rainforest, Brazilian bombshell Luiza Perote emerged making her runway debut at the Marc Jacobs S/S 24 show. Growing up, she never imagined herself as a model or even capable of breaking out on the global stage. Bullied as a child, she didn’t see the career as an option until a mall visit in a nearby city changed everything. There, she was scouted, entered a contest, and won. The key moment gave her the confidence to pursue what once felt impossible. In her first season, Perote walked over 30 shows, opening the Fendi F/W 24 show, which later led to her campaign appearance for the brand photographed by Steven Meisel. Since then, the Top 50 model has appeared on the covers of D Repubblica, M Le magazine du Monde, and System Beauty, among others, collaborating with photographers like Rafael Pavarotti, Robin Galiegue, and Juergen Teller.

Adjusting to the pace of her new career wasn’t easy. Family-oriented and deeply close to home, Perote admits the distance was tough at first and the show season pace can be brutal for even the most Teflon of immune systems. Reflecting on what she would tell her younger self, she expressed “The most clichéd saying is to be yourself, but it’s true. There are so many people in the industry, and what really captivates others is your personality and authenticity. When you’re confident and know where you’re going, everything becomes easier because you’re not trying to be anyone else.” From being named a Top Newcomer in F/W 24 to now earning the title of Graduate, Perote reflects on her journey with gratitude. “For me, it was worth it because the road wasn’t easy,” she explains. “Back in Brazil, when I was first starting, it all seemed so distant. I used to go to bed every day dreaming about being here today. When I was in the Amazon, I had nothing that I have now. Even though it was hard, it was worth it. Thank God I didn’t give up.”