Peter Som F/W 2014
Peter Som understands the foundations of American Sportswear better than almost any other young designer, and as such, he always manages to provide a thoughtful modern take on the genre. Rather than rehash the classics, Som turns them on their head just a touch, adding appealingly off-kilter elements that offer a refreshing break from the typical. Instead of doing a tried and true floral print, the designer served up blurred roses and daisies to create a pattern that is somewhere between Rorschach test and botanical garden. These fun twists are what make Som’s collections exciting and his fall collection was filled with them.
Starting with a kicky belted coat on Devon Windsor, Som moved into wilder territory unleashing a diverse series of statement pieces. His runway was filled with leopard printed skirts and booties, fur minis, a series of stunning chevron patterned coats and even – gasp – touches of marabou. The mix sounds almost too bold on paper, but Som tempered his selections with a girlish joie de vivre and a genuine enthusiasm. This was a happy-go-lucky collection and it showed in everything from the clothes to the chipper looks on the models faces. Som’s seasonal look might not be for everyone, but these are the kinds of clothes sure to be embraced by young women looking for an alternative to fashion’s onslaught of minimal severity. A worthy audience and one that has been somewhat underserved given the current taste for all things minimal and edgy.
Photos by Billy Rood for Models.com