Traditional Nuance

When the chips are down fashion returns to what it does best – good old fashioned glamour. A decidedly un-edgy feel dominates the S/S campaigns this year. Where just two seasons ago we were immersed in ethereal fantasy or robo-chic this season’s campaigns are by and large traditional affairs, each house providing an orthodox interpretation of their brand identity. Roberto Cavalli discards last season’s cinematic flourishes and heads back to the 80s with the help of Daria Werbowy and a pint of bronzer – the look is sexy, powerful and completely in line with the Cavalli image.

Lanvin taps Iselin Steiro and Steven Meisel for a campaign full of classic refinement, fitting given the house’s long standing reputation as an arbiter of Parisian elegance. Even Balenciaga, the pioneers of fashion audacity are relatively subdued; David Sims‘├é┬ávisions of an austere Elsa Sylvan and Hanne Gaby Odiele are as tranquilly beautiful as anything you’ll see this season. For S/S 09 the rule is expect exactly what you thought you would.

Daria for Roberto Cavalli by Inez van Lamsweerde and Vinoodh Matadin

Iselin for Lanvin by Steven Meisel

Elsa for Balenciaga by David Sims

Hanne for Balenciaga by David Sims

  1. cavalli s painfull to look at…balenciaga n lanvin…safe n boring..but iselin s stunning as always…

  2. I like Daria in tha Cavalli. Being that she is not one of my personal fav’s, I think this is the most sexy-fashion I have seen her. Inez and Vinoohd did their thing, once again. Good job!!! I love that Hanne is in Balenciaga too. Alright, who’s next for the SS09 ad campaigns???

  3. THIS is more like it!

    Living for Lanvin and Balenciaga! Im not crazy about the Cavalli ad, its bangin, but its not very special… I am beyond thrilled to see Daria though, I love!

  4. the cavalli ad reminds me a bit of the versace ads from fall of 1992. that whole uber tan supermodel against ultra white backdrop striking glamorous poses thing….
    iselin and meisel are always amazing together and the poetic quality really comes through in the lanvin ad. and of course, the balenciaga ads are just the top of the top. i’m not a big fan of hanne, but her louche body language is superb. i love elsa to death and the over the shoulder gaze is to die for. and i’m loving her gloves!

  5. LOVING CAVALLI!!! uber sexy, reminds me of Yasmeen Ghauri for Versace.
    What happened to her?.. hope to see her back again as all supermodels of 90s are back in one way or another.
    Lanvin and Balenciaga is ok. But we all know its almost every womens dream to look like Daria in Cavalli.;)

  6. I love Daria supermodel take in Cavalli but these Balcencaiga have one initeresting girl Hanne but it was the timing her or the shot is not good.I would to Iselin do damage in that campaign. she soo good, she a Delfine Balfour or Malgosia Bela awesome to look but wierdly constructed in beauty, it makes wanted to be them those moments in photo but more importantly understand why they are models.

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