Z Zegna / Fall/Winter 2012
The Z Zegna name has long been associated with a classic menswear sensibility. Men could always count on the line for those tried and true suits, perfect top coats and distinctively elegant accents, but being a reliable standard is never enough: a brand has to innovate in order to stay relevant in these ever changing times. In his first season at the house Brit designer Paul Surridge brings a fresh and sporty feel to the collection, with bomber jackets and windbreakers sharing space alongside precisely cut trenches and suiting. Moments of bold color, particularly mustard, copper and a shade of shocking violet we would have loved to see more of, set the stage for an inventive series of looks. The feel is younger, sharper and from the looks of the smart iPad cases carried by every other model, firmly entrenched in the 21st century.
Text: Janelle Okwodu