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Spring Forward

January 29th, 2014 |Posted by jonathanshia

You wouldn’t know it from the frigid cold gripping New York City at the moment, but spring is just around the corner, and that can only mean one thing: new campaigns. After our round­ups of the best Spring 2014 womenswear ads (here and here), we thought it was time to give the guys their fair due. Here’s our picks for some of our favorite men’s campaigns for the season, all of them featuring rich explosions of color to help us through these dreary, gray winter days.

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Hugo Boss HUGO line
Last July, photographer Pierre Debusschere hit the Utah salt flats—home of the famed land­speed trials so powerfully illuminated in Rachel Kushner’s breakout 2013 novel The Flamethrowers— for Hugo Boss’ energetic, athletic younger label. Victor Nylander, Sung Jin Park, and Andrew Westermann are joined by Caroline Brasch Nielsen and Kasia Struss and the lambent, translucent hues of what look like shimmering mirages, add a soft tinge of glowing color to the blinding whiteness of the pristine sodium crust.

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Jil Sander
The namesake designer may be once again dearly departed, but she has left her artistic, distinctly modernist fingerprints all over the house’s latest campaign, shot by David Sims. Ben Waters and Edie Campbell wear their sharp, graphic ensembles —distressed plaid for him and tangled florals for her against a faded background combining the strictest geometry with the soft delicacy of nature.

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Kenzo
In their second collaboration with Maurizio Cattelan and Pierpaolo Ferrari‘s idiosyncratic art magazine Toilet Paper, designers Humberto Leon & Carol Lim have demonstrated their revolutionary talents extend far beyond their charming runway designs. A relaxed Devon Aoki perches upon a trout carried on Paul Boche‘s shoulders, both of them dressed in a soothing, swaying ripple print inspired by the surf of Leon and Lim’s native Southern California and lit by the harsh glow of red neon.

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Patrik Ervell
After making a stunning campaign début with his stark black ­and­ white images of Max Von Isser in an overgrown field last Fall, Ervell enlisted up ­and­ coming photographer Daniel Sannwald (New York: Management + Artists, Paris: Management + Artists) for an appropriately luminous series of images that find Michael Lange wearing his sailing­ inspired pieces against the digitally enhanced shine of an impossibly rich and vibrant oceanic sunset.

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Salvatore Ferragamo
The Italian house’s campaigns can sometimes have an anodyne feel of anonymous luxury to them, but Spring finds Mert Alas and Marcus Piggott (Art Partner) bringing a vivid pop of classic Modernism to their images. Stalwarts Sean O’Pry and Daria Werbowy bask in the radiant warmth of the sherbet­colored angles and columns that bring to mind the cheery, iconic designs of the Mexican Pritzker Prize–winning architect Luis Barragán.

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Posted in: boys,General news

Glamour Puss

June 8th, 2011 |Posted by Janelle

With two stories in Vogue Italia‘s latest issue, Robyn Lawley seems poised for great things. Pierpaolo Ferrari‘s graceful studio shoot gives the Aussie beauty a chance to show her range in a variety of glamorous guises: timeless pieces from Valentino and Gianfranco Ferre feature prominently and Giulio Martinelli‘s styling creates a sophisticated look.

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Art Institute

October 14th, 2009 |Posted by Janelle

Each year W‘s art issue overflows with creative energy, merging the worlds of fashion and art into one and enlisting some of the most innovative talents in both fields for truly imaginative editorials. This year sculptor Maurizio Cattelan conceives an emotionally charged story shot by Pierpaolo Ferrari and staring the legendary Linda Evangelista as an enigmatic woman of our times. Mixing political and religious imagery with arresting shots of Linda as a gilded Madonna and fallen society dame, the story stands out as one of the most compelling in a long while. The artistry behind this story is evident on all levels from Camilla Nickerson‘s distinctive styling to Gideon Ponte‘s intricate sets. Even the cover, which hints at the recession crunch with a knowing wink, is as memorable and evocative an image as W has ever produced. View the story in full on W Magazine.com

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