In Theory

February 6th, 2014 |Posted by Janelle

Olivier Theyskens takes the creative reigns of Theory‘s SS14 campaign and the end result is every bit as sophisticated as you’d imagine. Stella Tennant and Clement Chabernaud take center stage in black and white images from Lachlan Bailey (Paris: Management + Artists, New York: Management + Artists) that were shot on location in Brooklyn. With Ludivine Poiblanc (New York: Management + Artists, Paris: Management + Artists) providing styling and Christopher Simmonds art directing, the minimalist campaign portraits offer a less is more take on glamour that is right in line with Theory’s trademark elegance.

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Campaign Candy

January 25th, 2013 |Posted by Janelle

Appealing new ads from fashion’s young, innovative designers.

PROENZA SCHOULER

The S/S ads from Proenza are all about a dreamy mood and David Sims‘ imagery featuring the cooler than thou duo of Julia Nobis and Irina Nikolaeva creates a strong, yet ethereal vibe that goes well with the brand’s eclectic Tumblr influenced collection. The mismash of visual styles and inspirations found on the social media site are mirrored in Sims’ colorful, collage approach to the campaign.


THEYSKENS THEORY

Even before Olivier Theyskens took the helm at Theory the brand was about the kind of effortlessly beautiful clothes that girls want to wear. Now that Theyskens is heading things, the famed designer has added an appealingly cool vibe to the collections and the line’s seasonal imagery. Girl of the moment, Wylie Hays is front and center in Willy Vanderperre (Paris: Management + Artists, New York: Management + Artists)’s stark shots as is a highly covetable new Theory handbag.


3.1 PHILLIP LIM

Phillip Lim hits the streets with a stylish campaign that shows you just how much his designs stand out. Katryn Kruger and Franzi Mueller strut down crowded NYC sidewalks in head to toe Lim working those chic Spring patterns and bringing the punky 3.1 look to life in Alessio Bolzoni‘s ad images.


BALMAIN

Balmain keeps it simple with a beautiful David Sims campaign featuring Manon Leloup. When you have a beautiful girl and the intricately decadent designs of Olivier Rousteing, you don’t need much more to entice your audience.

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20 More All-Time Fashion Icons

April 2nd, 2012 |Posted by Janelle

Time Magazine‘s list of the 100 Greatest Fashion Icons is a compelling read. There are some obvious choices – Karl, Coco, Marc, Naomi, Linda & Kate are absolute icons. There are also few unsuspected surprises – we love The Row but, it was shocking to see the Olsen Twins mentioned alongside names like Schiaparelli and Prada. Perhaps the most interesting thing about the list were the names that don’t even appear at all. Time’s list passed over a host of bonafide icons from the world’s of design, entertainment and modeling. Here are 20 people Time missed that we think deserve to be held alongside the icons of the industry.

DESIGNERS

1. MADAME GRES
The legendary couturier, creator of the draped dress and one of the first designers to utilize the bias cut. Should be up there with Chanel!

2. HALSTON
Seminal American designer of the seventies, without the Halston look designers like Michael Kors wouldn’t exist.

3. THIERRY MUGLER
Mugler’s boundary pushing fashions defined the 80s and early 90s with their exaggerated proportions and dangerous sex appeal. Nicola Formichetti‘s revamp of Mugler’s label is nice and all, but nothing can ever compare to the original.

4. YOHJI YAMAMOTO
The unquestioned master of Japanese design – his omission from the list left us flabbergasted.

5. OLIVIER THEYSKENS
One of the brightest talents to emerge in the past decade. His designs at Rochas and Nina Ricci raised the bar for everyone in the industry and at Theory he continues to innovate.

MAKEUP ARTISTS & HAIR STYLISTSthere wasn’t a single makeup artist or hairstylist on the list and that in itself is downright criminal.

5. PAT McGRATH
From the game changing looks she’s created over the years on the runways, to her role in shaping Rooney Mara’s transformation in Girl With the Dragon tattoo, Pat has more than made an impact on the way we view makeup.

6. WAY BANDY
Creative genius behind those epic Scavullo shots that dominated the 70s and continue to inspire. Was one of the first makeup artists to step into the publishing field with his book, Designing Your Face.

7. VIDAL SASSOON (with Grace Coddington)
The man behind every geometic bob ever to exist and one of the first hair stylists to achieve celebrity status. Remember that gorgeous pixie Mia Farrow had in Rosemary’s Baby? You can thank Vidal for that.

MODELS

8. VERUSCHKA
One of the most photographed women of all time and the model in one of the most influential fashion films, Michelangelo Antonioni’s Blow Up.

9. CHRISTY TURLINGTON
You can’t exclude one of the most important members of the Trinity and not expect to hear about it. On top of being one of the most prolific supermodels ever, Christy’s continued humanitarian put her at the top of the list.

10. BROOKE SHIELDS
The face of the 80s in every way imaginable. From those unforgettable brows, to the Calvin ads that live on as the standard even now, Shields is iconic in every way.

MUSES

11. MARILYN MONROE & ELIZABETH TAYLOR
Two legends of vintage style who didn’t make the list. We can’t think of a single more copied look than Marilyn’s pneumatic bottle blonde chic. The public frenzy over La Liz’s posthumous Christies auction all but proves her lasting influence as an icon of celebrity style.

12. IRIS APFEL
When the Met launches an entire collection based around your style, you know that you’re a legend. Apfel has inspired everyone from MAC Cosmetics, to labels like Suno, Prada and countless fashionphiles.

EDITORS / INSIDERS

13 & 14.CATHY HORYN & SUZY MENKES
The two strongest and most opinionated voices in fashion criticism surely deserve a spot on the iconic list. Besides, where would we be without Suzy’s inimitable hair croissant?

15. ANNA DELLO RUSSO
If the street style revolution has a face it belongs to the outlandish and perennially over the top, Ms. Dello Russo. If Lady Gaga gets a slot for sartorial antics, so should Anna.

16. POLLY MELLEN
From Miss Porter’s school to the pages of Vogue, Bazaar and Allure, in her nearly 50 year career Mellen contributed to some of fashion’s most memorable imagery.

PHOTOGRAPHERS

17. PETER LINDBERGH
One of the more shocking omissions, Lindbergh’s signature cinematic style has stood the test of time.

18. MERT ALAS & MARCUS PIGGOTT
For better or worse their sleek, surreal style changed the landscape of fashion photography forever.

19. BILL CUNNINGHAM
The creator of street style and still its very best representative. Forget Sart, Garance, Tommy Ton and all the others – Bill originated it all.

INNOVATORS

20. MILENA CANONERO
Costume designer Edith Head gets a nod for her role in shaping Hollywood glamour, but Canonero’s inventive costuming doesn’t get a mention. Her role in crafting our vision of subversive glamour is unparalleled; Clockwork Orange, The Hunger, Barry Lyndon, Marie Antoinette – the list goes on.

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The Biz : Theyskens at Theory

October 25th, 2010 |Posted by Janelle

Olivier Theyskens just landed a new gig; the innovative designer takes over as artistic director for Theory. Fashion fanatics have been anticipating Theyskens’ Spring 2011 capsule collection for months, but now he’s set to bring his romantic aesthetic to the entire brand. What will his newly affordable vision look like? You’ll have to wait until Fall 2011 to see. | WWD

Fresh off the heels of their 10 year anniversary, Style.com announces a move from Conde Nast to Fairchild Fashion Group – does this explain the launch of ultrachic rival site Vogue.com? | Wall Street Journal

Changes keep coming to W, new creative director Jody Quon is leaving after only six months. Insiders claim a “clash with staffers” but Stefano Tonchi says it simply wasn’t the the best match. | WWD

Gucci, Fendi and Stella McCartney add luxurious kiddie lines to their repertoire, first sign of recession growth or just plain ol’ tacky? | NY Times

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