It takes a fresh voice to bring something new to the world of campaigns and this season Ryan McGinley is doing just that. While his work on the Stella McCartney campaign is ever-so-slightly overshadowed by the presence of those cartoon animals, the photographer’s playful style comes to the forefront with his work for Missoni. The F/W campaign featuring the luminous Hanne Gaby Odiele, speeding by on the back of a pickup truck is fast paced, colorful and filled with energy. Just the shot in the arm campaign season needed.

After her opening slot at Balenciaga F/W 08, edits followed in Vogue Italia/Vogue Paris/Numero/i-D/Dazed and Confused and a campaign for Missoni. Now hot in POP, shot by Josh Olins and styled by the divine Miss Grand- Aline’s come a long way from her model of the week days!

Aline/One, Elite Barcelona, Elite Copenhagen. Ph: Josh Olins for POP F/W 08.