The year was 1994 and the concept was simple – a perfume for everyone. A simple singular scent that could transcend age and gender and stand out as not just a perfume but as a pop culture moment in and of itself. For anyone who survived the mid 90s, the phrase CK One instantly conjures memories. The stripped down, black and white Meisel campaign is legendary in and of itself. Its eclectic model selection and insouciant vibe represented everything that was cool about the Gen X era.

Fast forward to the present day and the new faces of CK One are every bit as effortlessly appealing. Three generations of models join forces and everyone gets in on the action, Christina Kruse, Jamie Strachan, Coco Rocha, Jamie Burke, Cameron Russell, Sessilee Lopez, Travone Hill and Guinevere Van Seenus are all featured within the all star cast. With the buzzworthy tagline “we are one” tying it all together, we feel the beginnings of another landmark moment.

CK One by Steven Meisel | Scan by Faith Akiyama at tFS

Raquel Zimmerman and Jamie Burke heat things up in the latest Interview. The stunning twosome is given the glam rock treatment by Terry Richardson in an edgy edit simply titled S. While Bloody Social frontman Jamie is known for rocking the house with his band, he isn’t the only model with musical inclinations. When she isn’t strutting down the finest catwalks Raquel is an avid guitar player.

Raquel Zimmerman (DNA) and Jamie Burke (by Terry Richardson for Interview | Scanned by Unipine at tFS

One of the top Danish magazines, HE magazine, arrived in NY this week.

Main fashion stories:
Cole/LT by Luke Irons
Caleb/Toms/Sean/Joshua V by Marcelo Krasilcic
Jaime Burke by Marcelo Krasilcic
Garrett by Marcelo Krasilcic
Matthew C/Joshua V/Joeri/Alex/Taylor by Luke Irons
Adrian/Jake/Jamil by KT Auleta
Taylor by Luke Irons
Chloe Sevigny by KT Auleta

Some favorite boys and images from the issue

Photo: Garrett by Marcelo Krasilcic, stylist Victor Glemaud

Photo: Jamie Burke by Marcelo Krasilcic, stylist John Tan

Photo: Cole by Luke Irons, stylist Daniel Magnussen

Photo: Taylor by Luke Irons, stylist John Tan