March 9th, 2015 | steven.yatsko
Prada released three hauntingly beautiful backstage videos as a postscript to their Spring/Summer 2015 campaign that was photographed by Steven Meisel. As Gemma Ward, Julia Nobis and Ine Neefs recede into speckled shadows or are enveloped by a spectral, ultraviolet glow their floaty movements are eerily entrancing. The trio of models, each with their own video, convey only whispers of emotions to great effect. Passing close-ups of the stitchings and patterns concentrate on the garments’ details. The pithy, dream-like videos add even more expression to the still campaign. An adagio piano score and doleful expressions conjecture feelings of melancholy and establish the wonderfully seductive hints of unconventionality that is Miuccia’s domain.
Posted in: General news