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A Russian Tale

April 28th, 2010 |Posted by Janelle

Linda Cantello brings her masterful makeup artistry to the pages of Vogue Russia, with an inspired beauty story. Shot by Paolo Roversi and styled by Sheila Single, the story recreates the look of Russian ballet performers during the era of Diaghilev. Using makeup, couture and a little magic, Iris Strubegger and Heidi Mount are transformed into surreal interpretations of the the period’s look. The end result is a story that is imaginative and inspiring all at once.

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Stark Power

April 16th, 2010 |Posted by Janelle

David Sims breaks out his signature stark black and whites for W: the simple style of the photographs allows the talents of the whole team to shine. From Alex White‘s always impeccable styling, to Guido Palau‘s voluminous hairstyles and Alla Kostromichova, Patricia van der Vliet, Heidi Mount and Kamila Filipcikova edgy looks, each element works well together.

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Blonde On Blonde

March 31st, 2010 |Posted by Janelle

Jessica Stam and Heidi Mount join forces for Harper’s Bazaar with a luxe editorial by Peter Lindbergh. The blonde beauties star as ladies who lunch, as Brana Wolf styles them in the season’s chicest all white ensembles: we are loving Stam in that crystal Prada number!

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Heidi & Stam by Lindbergh | Image Credit – GivenchyHomme @ tFS

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Blonde Highlights

November 17th, 2009 |Posted by Janelle

Black Magazine taps four of the industry’s hottest blondes for its eleventh issue.  Heidi Mount, Hannah Holman, Constance Jablonski and Siri Tollerod are photographed by Michael Schwartz for a series of cover stories that highlight their unique talents. Heidi and Hanna work the effortless downtown look while Siri and Constance reach new heights of glamour with their platinum locks and heaps of jewelry.

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Heidi, Hannah, Constance and Siri by Michael Schwartz for Black Magazine

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Sweet Charity

October 27th, 2009 |Posted by Janelle

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Nothing brings a great cause to light like an imaginative ad that captures the heart of an issue with intelligence and wit. Of course, a few of the world’s most beautiful models stripping down to their skivvies certainly doesn’t hurt either. Cameron Russell, Rianne Ten Haken, Rachel Alexander, Dorothea Barth Jorgensen, Crystal Renn, Shannan Click, Olya Ivanisevic, Hanne Gaby Odiele, Alla Kostromichova, Nicole Trunfio and Heidi Mount join forces to bring awareness to 350.org and the International Day of Climate Awareness via a humorous spot that has the girls peeling off layers due to the heat caused by the rising carbon count. The ad conceived by Cameron herself, is a smart and sexy way to get attention for a great cause. MDC spoke to the always eloquent Cameron for a little insight into why this cause is so important and how the project itself got off the ground.

MDC: There are so many great people involved in this video – how did you organize such a project?

Cameron: All the girls are my friends and loved shooting the video for a good cause, so that part was relatively easy to pull together.

The whole project happened from start to finish in a little under two weeks and 300 phone calls–who knew production was so complicated!

MDC: On a personal level what made you want to get involved with this cause?

Cameron: I think Climate Change is the most important issue of our time. In the history of the world all 5 mass extinctions have been accompanied by massive climate change, so we are facing an incredible serious threat.  In fact we are technically in the 6th mass extinction right now, and it is the first mass extinction being attributed to human kind. My all time hero Tibor Kalman showed the world the ability of mass media to convey serious images and create real discussion (think 90′s Benneton ad’s of people with AIDS). Climate Change which is often seen as very political or scientific needs to be made a people’s issue. My hope is that this ad helps re-brand environmentalism.

Watch the video in HD on the Studio 4a Youtube channel.

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The Dark Night

September 8th, 2009 |Posted by Janelle

There is a darkness than underlies the drama of Paolo Roversi‘s latest story for Vogue Italia. Ymre Stiekema, Anna de Rijk, Heidi Mount, Toni Garrn, Rose Cordero, Viktoriya Sosonkina, Jourdan Dunn, Darya Kurovska, Imogen Morris-Clarke, Sigrid Agren and Constance Jablonski star in a series of images that are both fantastical and romantic. The luminous beauty of the finest couture pieces is juxtaposed against a dimly lit garden background and a cluttered pile of chairs but somehow it all comes together perfectly. The pictures are haunting and standout as an especially memorable spin on the couture editorial.

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Image Credit | Diciassette @ tFS

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Here We Go Again…

June 30th, 2009 |Posted by Janelle

Old ideas are the new black when it comes to campaigns this season. Seems as though the recession has everyone playing it safe either with a concept we’ve seen before or an idea that feels redundant.

Michael Kors sticks to his guns with the same campaign we’ve seen from him ever season. Carmen Kass, Noah Mills and the perils of international celebrity. Granted, Mario Testino‘s work is always beautiful and both Carmen and Noah are pros but wouldn’t it be nice to see something ever so slightly different? Couldn’t old school Hollywood glamour be represented in a way that doesn’t involve pseudo-paparazzi shots?

For YSL the 90s supermodel by Inez van Lamsweerde and Vinoodh Matadin theme remains intact but this time around it’s the divine Christy Turlington. As cool as Stefano Pilati’s jet black getups look on the runway they seem a little flat in these pictures. Add to this the fact that poor Christy has to prop up a giant YSL logo frame while thrusting a handbag in our faces and you’ve got the makings of something awkward. Couldn’t they have gotten someone else to hold that thing up? Was there not enough cash in the budget for an able-bodied male model?(Edited to add: apparently he’s coming later; Andres Velencoso Segura will be joining Miss Turlington).

Finally, we have Chanel by Karl Lagerfeld, with darlings Freja Beha and Heidi Mount looking positively sapphic in their “Belle Brummel” hats and gowns. The idea is quite lovely but the drab sepia tones take away from the fact that the best parts of the collection itself were brimming with color and life. At the end of the day it’s all about the clothes…

What do you think about these ads? I’m all ears.

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Double Dolce

June 22nd, 2009 |Posted by Janelle

Dolce & Gabbana packs a one-two punch for campaign season, unleashing two choice ads for the fall winter season. First up the mainline campaign by Steven Klein which takes Mariacarla Boscono, Edita Vilkeviciute & Heidi Mount into the casino for a high stakes, high fashion mix of color and movement.

Next up the younger set takes the stage for D&G by Mario Testino Fresh faces Hanna Rundolf, Ragnhild Jevne, Katie Fogarty, Sara Blomqvist & Stephanie Rad lounge in a drawing room looking lovely while the boys Danny Schwarz, Philipp Bierbaum and Jakob Hybholt create a mirror image in the same locale.

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