Fathers & Sons

November 4th, 2014 |Posted by Betty

Upstart British menswear magazine HERO Magazine has always had a knack for going big, and their latest issue is no different, with rising star Ansel Elgort on the cover. Inside, a powerful thirty-page feature offers a fictional take on cult life, photographed by Sebastian Kim (Management + Artists) in lush, documentary-style black and white. “What I wanted to achieve was almost documentary stills,” says fashion editor Gro Curtis, “like Sebastian is a photographer for LIFE in the Seventies visiting this strange commune upstate.” The contemplative images in “Father” capture both action and solitude, with a hint of menace, pulling inspiration from the story of Jonestown and attitude from the languorous young adults of Martha Marcy May Marlene. The young acolytes, (casting by Douglas Perrett) played by Gustav Morstad, Marshall Brockley, Ryan James, AJ Mason, Cashel Barnett, and Daniel Caban, are dressed simply by Curtis, in keeping with a concept that is more about art than fashion. “Narration is what I believe in, and Sebastian joined in so strongly with this concept,” Curtis explains. “It is dark and strange and sinister and perhaps funny in one moment, but it looks real. It doesn’t look like a fashion story. That’s what we tried to achieve.” Take a look at our exclusive preview below.

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Posted in: boys

Hero Worship

November 5th, 2013 |Posted by jonathanshia

Famed photographer Guy Aroch may be best-known for his stunning shots of gorgeous girls, but he proves himself just as talented with the guys in a stellar new editorial from the latest issue of HERO Magazine, featuring superstars Clément Chabernaud and Mathias Lauridsen suffused in Aroch’s trademark lambent glow. Styled by Gro Curtis, the two legends wear the season’s top collections, from Balenciaga and Lanvin to Louis Vuitton and Dior Homme, adding an upscale twist to the softly rundown cabin that serves as the relaxed and quiet backdrop. The rich, gorgeous portraits have an intimate feel, with Chabernaud and Lauridsen caught in lost moments of thought, the perfect instants passing by in the fading light of day.

See the full story in the database.

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Posted in: General news

Neo Grunge

September 23rd, 2013 |Posted by models.com

Interview Russias October issue is full of fall fashion and here we have an exclusive preview of Chad Pitman‘s story, Neo-Grunge, with Hot List face, Miles Langford. The raw editorial, shot at Dead Horse Bay -an abandoned New York beach- features the tattooed model, sans hair and makeup, in two of Chad and stylist Gro Curtis‘s favorite fall/winter 13 collections: Saint Laurent by Hedi Slimane and Yohji Yamamoto. For more, be sure to pick up a copy of Interview Russia, available on newsstands right now.

Text By Victoria Perillo

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Posted in: General news

Suburbia

April 19th, 2013 |Posted by models.com

For the Summer/Fall 2013 issue titled “Suburban Heat,” London men’s magazine HERO takes on life in small-town America. Constructing a world of voyeuristic intrigue rife with the mysteries of the mundane, photographer Christian Ferretti and stylist Gro Curtis collaborate on an epic story steeped in sleek style and the secrets kept behind closed doors. Playing the family caught in this dark fashion fantasy are a trio of models- Grayson Gettys, Ben and Ian, headed by Karen Bjornson‘s austere matriarch. The story follows Bjornson presiding over bathtime, the boys playing with a pet cat, and the family sharing a meal. What else are they up to? Peer inside HERO’s suburbia and see for yourself in the exclusive look below. (Text Matt Myer)

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Posted in: boys,General news

Dark HERO

October 17th, 2012 |Posted by Betty

Hero Magazine‘s new issue is out with an ode to “Volatile Opulence”, marking rising young face Matt Ardell‘s 3rd cover in a year. Shot by Christian Ferretti with styling by Gro Curtis, Matt wears the season’s strongest coats by 3.1 Phillip Lim, Belstaff, Emporio Armani, Prada, LV and more. The foreboding sky coupled with the ominous looking German Shepherd chicly complete the dark atmosphere. Interviews with Roberto Cavalli, Silvia Venturini Fendi, Lucas Ossendrijver, Stuart Vevers, contributions from Nicola Formichetti, Phillip Lim, Siki Im and a Dior Homme S/S 13 preview makes this new HERO a must buy for fall (click here to buy the issue, available online now and in stores Oct 22).

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Posted in: General news