Banal Plus

July 18th, 2014 |Posted by Janelle

The normcore trend has been the subject of much debate – is it chic, is it lazy, is it even a legitimate trend at all? Craig McDean and Edward Enninful take on the look in the pages of W Magazine with an editorial that mixes the best in designer gear with everyday staples like Adidas tube socks and white clogs – the kind of items you’re more likely to find in the closets of athletes than amongst the accessories utilized in a fashion story. With boy short bowl cuts by James Pecis (London: D + V Management , New York: D + V Management) and minimal makeup by Fulvia Farolfi (ArtList Paris) models Daiane ConteratoGrace MaharyAymeline ValadeManuela FreyKatlin AasAmanda Murphy and Fei Fei Sun look equal parts haute and banal.

See the full story on W Magazine.com 

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Mulberry Hills

July 2nd, 2014 |Posted by Janelle

Mulberry heads back to its rugged roots with a picturesque campaign set against a Scottish highland backdrop. Tim Walker eschews the fantastical in favor of the simple pleasures of green hills and blue skies and it makes for beautiful images. Cara Delevingne plays modern English rose in Walker’s shots, sporting knit sweaters and minis as she totes around the line’s signature bags. Walking alongside hunting hounds might not require the use of a Bayswater tote, but the added touch of luxury certainly doesn’t hurt and Edward Enninful‘s skillful styling makes each fall ensemble seem perfect.

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Art Supply

June 11th, 2014 |Posted by Janelle

Fashion’s art obsession is in full swing this month and a multitude of magazines are tackling the subject matter with flair. W Magazine‘s artsy offering features the return of Raquel Zimmermann in a contemporary painting and sculpture filled story from Willy Vanderperre (Art Partner). Raquel is always a welcome presence in editorials and posing alongside works from luminaries inside Los Angeles art scene mainstays like the MOCA Pacific Design Center and LACMA (Los Angeles County Museum of Art) gives her every opportunity to pose and preen in elaborate ways. Sporting an array of unique designer looks chosen by Edward Enninful, Raquel is just as captivating as the landmark works she’s pictured alongside. Vanderperre and Enninful’s collaboration is exactly the kind of creative story we’ve come to expect from W.

See the full story on W Magazine.com

 

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Toy Story

March 26th, 2014 |Posted by Janelle

Tim Walker brings boundless creativity to the pages of W Magazine, with a spirited couture story that transforms models into living dolls straight out of the toy chest. Edward Enninful provides a treasure trove of spring couture looks selecting the very best from Schiaparelli, Dior, Chanel and Valentino then mixing them with pieces from National Theatre Costume and jewels from Buccellati and Harry Winston. The combination makes for an fairytale mix that seems fit for a Broadway production or fantastical film. The appealing cast of Nastya StenMalaika Firth, Natalie WestlingOla RudnickaEsmerelda Seay ReynoldsRiley MontanaLaura O’GradyJake Love and Sang Woo Kim add to the story’s beauty bringing their fresh faces and a bouyant youthful spirit to Walker’s images.

See the full ‘Babes in Toyland’ story on W Magazine.com

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Field of Dreams

January 21st, 2014 |Posted by Janelle

Fashion rebels rejoice! W Magazine takes a tour de force trip through the season’s eccentric styles as chosen by Edward Enninful. Craig McDean shoots Malaika Firth, Juliana Schurig, Marina Nery, Irene Hiemstra and Sasha Luss in outlandish looks from Prada, Lanvin and Chanel, covered with pattern, color, ruffles, lace and every other sort of embellishment imaginable. The girls look ornate but never overdone and McDean’s effortless images give the over the top editorial a sense of ease. Top notch work from James Pecis (New York: D + V Management, London: D + V Management ), Peter Philips and Megumi Itano adds to the finery, creating an exciting beauty look that pushes the images into the realm of the fantastical.

See the full story on W Magazine.com

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First Lady

October 29th, 2013 |Posted by Janelle

The most surprising thing about W Magazine‘s FLOTUS inspired fashion story starring Naomi Campbell is that it took so long to appear. MIchelle Obama has been global tastemaker for years so it seems only natural that one of the industry’s leading publications would find editorial inspiration in her signature style. Willy Vanderperre‘s photographs always have a quiet beauty and his style works well here, while Edward Enninful perfectly captures Mrs. Obama’s streamlined sophistication with his styling. Using a mix of demure pieces from Nina RicciGiorgio ArmaniPrada and Dior, Enninful creates a wardrobe fit for a first lady. As always Naomi is a pro in front of the camera and radiates poise in every shot.

View the full story on W Magazine.com 

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Unstoppable

August 12th, 2013 |Posted by Janelle

Cara Delevingne.
Mert Alas and Marcus Piggott.
Edward Enninful.
W Magazine.

The year’s most unstoppable star ascends to the pinnacle of haute success – an only girl cover on one of the world’s best magazines, complete with a full length profile. Mert and Marcus provide the sleek imagery, but the personality is all Cara.


READ THE CARA INTERVIEW & SEE THE FULL COVERSTORY ON WMAGAZINE.COM

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Back In Black

July 26th, 2013 |Posted by Janelle

She’s baaaaaaaaaack, the unstoppable Australian returns with a vengeance, snapping up one of the season’s best campaigns and showing off newly dyed chocolate locks. Abbey Lee Kershaw shows off those chiseled cheekbones alongside Adrien Sahores in the latest ads for Gucci. Styled by Edward Enninful and shot by Mert Alas and Marcus Piggott the fall  Gucci campaign sizzles and offers up a sleek alternative to the line’s more ethereal imagery. There is no Flora fantasy to be found here, just hard lines, glossy leather and enough sex appeal to satisfy even the most insatiable fashion fanatic.

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