Chloe’s Time Capsule

January 6th, 2015 |Posted by Janelle

Though the Chloe brand was founded in 1952 the early seventies have always held a special place in the label’s history. The relaxed silhouettes and romantic take on femininity are completely in line with the classic Chloe look created by Gaby Aghion. Current creative director, Clare Waight Keller sought to bring that feel to the label’s latest campaign, enlisting Inez van Lamsweerde and Vinoodh Matadin to shoot Eniko Mihalik and Caroline Trentini in breezy spring looks on a sandy beach to create a perfectly dreamy campaign that takes viewers back to the days when Donna Summer played on the radio. “This season I was searching for a truly iconic 70’s beauty. Both Caroline and Eniko have that look, so indicative of the 70’s era; the unkempt hair, fresh natural radiance, soft freckles and sun-blushed skin that reminds me so much of the women of that period,” says Clare Waight Keller, Chloé Creative Director.




Posted in: General news

Pre-Fall Girls

December 19th, 2014 |Posted by Janelle

As a season between seasons it’s easy to overlook the importance of pre-fall, but the mini-season is full of lookbooks, presentations and the occasional high profile show. When it comes to casting certain models have been clearly dominating the field with multiple appearances in designer pre-fall lookbooks, which can often serve as foreshadowing for campaigns and other lucrative work with the team behind the scenes. Take a look at which girls are doing well this pre-fall and the myriad of ways designers put their versatile beauty to good use.

PREFALL LOOKBOOKS : Burberry Prorsum, Chloe, Diesel, Elizabeth and James & J. Mendel
Photos by Billy Ballard

As one of fashion’s in demand cool girls, Juliana has been appearing everywhere this pre-fall. Brands like Diesel and Elizabeth & James don’t share a link with Chloe & Burberry on the surface, but Juliana’s appearances in imagery for each of those lines shows her ability to add a touch of chic to high & low end looks.


Burberry Prorsum


Elizabeth and James / J. Mendel


PREFALL LOOKBOOKS – Prabal Gurung, Thakoon & Sachin & Babi

We’re not sure why designers have been swathing Mijo in layers of print and pattern this season, but so far we’re loving it – she has a way of making even the most unusual combinations look easy & wearable.


Prabal Gurung


Thakoon / Sachin & Babi


PREFALL LOOKBOOKS – Derek Lam 10 Crosby, Hugo Boss & Chloe

Luxury with an edge, much like her selective show seasons Kat’s pre-fall lineup is well edited and enviably high profile. Each line is different but they’re united by their low key take on luxury. Kat wears each piece like a second skin and adds an inimitable poise to all her shots.


Derek Lam 10 Crosby


Thakoon / Sachin & Babi


PREFALL LOOKBOOKS – Opening Ceremony, Prabal Gurung & Creatures of the Wind

As one of the year’s rising stars the captivating Issa lends her look to labels with an innate cool. Prabal, Opening Ceremony & Creatures of the Wind all boast a trend conscious clientele and cult-followings with fashion editors – making them exactly the kinds of labels Issa might wear during her off time.


Opening Ceremony


Creatures of the Wind / Prabal Gurung


PREFALL LOOKBOOKS – Bottega Veneta, Jason Wu & Donna Karan

Only the best for Sanne! The gorgeous Ms. Vloet is becoming a favorite of ultra-luxury labels with a ladylike touch Donna Karan, Bottega and Jason Wu share an feminine ethos and a refined model.


Jason Wu


Bottega Veneta / Donna Karan


PREFALL LOOKBOOKS – Maiyet, Jason Wu, Oscar de la Renta & KLS

As a consistent and reliable presence on the runway and in editorials Mina never fails to make clothes look amazing, perhaps that’s why she’s gotten some of the season’s more glamorous looks with labels from Oscar de la Renta, Jason Wu and Maiyet.


Oscar de la Renta


Maiyet / Jason Wu

Posted in: General news

Chloe Hits the Road

August 1st, 2014 |Posted by Janelle

For fall Chloe heads upstate to Harriman, New York for a designer roadtrip shot by Inez van Lamsweerde and Vinoodh Matadin, who put their style to good use creating an atmospheric campaign with the energy and sun-drenched cinematography of a feature film. Sasha Pivovarova and Andreea Diaconu are the heroines of this piece and they cruise through the deserted streets clad in Baylee bags, chunky furs and the seventies style girlish pieces that are Chloe’s bread & butter. The duo makes for the perfect pair of Chloe girls and the dreamy vibe of the video fits creative director, Clare Waight Keller’s vision completely.

“As with the collection, I wanted to create this sense of mystery, something strange and a little bit wild. I liked the idea of two girls escaping, moving forward. There’s a real beauty in the idea of chasing something hopeful.” – Clare Waight Keller, Chloé Creative Director





Posted in: General news

Serene Escape

June 16th, 2014 |Posted by Janelle

It may be winter down under, but Will Davidson creates a tropical fantasy for the new issue of Vogue Australia. Amanda Wellsh plays the part of elegant castaway in a selection of looks chosen by Christine Centenera. Heading off he beaten path in Dior and Chloe might not be practical in real life, but the cinematic scope of Davidson’s imagery makes the concept seem ideal. Even when grasping a walking stick, or wading through the ocean waves on the back of a horse Amanda never loses her glamorous edge.













Image Credit | Will Davidson Studio

Posted in: General news

Campaign Trail

January 6th, 2014 |Posted by Janelle


The gang is all here! Miuccia Prada’s artistic spring collection comes to life in vivid images by Steven Meisel. Catwalkers Amanda MurphyAnna EwersAshleigh GoodCindy BrunaGracie Van GastelJulia BergshoeffLexi BolingLieke Van HoutenMagdalena JasekMaggie JablonskiMaja SalamonMalaika FirthNastya StenOla RudnickaOphelie GuillermandSabrina Ioffreda & Viktor Van Pelt  share space in colorful campaign but the clothes steal the show. The painted faces that made the collection so memorable are in full effect in the accessories shot and Miuccia’s ladylike shapes make the cast of newcomers look gorgeous.




Lindsey Wixson and Sasha Luss strike a pose for Karl Lagerfeld‘s lens and add a touch of cool to the eclectic Chanel spring collection. Sporting rainbow colors, oversized pearl baubles and a plethora of handbags Lindsey & Sasha are technicolor muses worthy of Chanel’s vibrant, painterly collection.





Gucci’s boudoir ready spring collection gets a suitably sensual campaign by Mert Alas and Marcus Piggott (Art Partner). Sultry rising stars Amanda Wellsh and Elisabeth Erm pose against a crimson backdrop in sequined pieces by Frida Gianinni, while Tommaso de Benedictis takes center stage in the equally sleek menswear ads.




It’s been a few seasons since Inez van Lamsweerde and Vinoodh Matadin helmed the Chloe campaign, but the duo doesn’t miss a beat. With Lou Doillon and Julia Stegner front and center in summery images filled with floaty minidresses and espadrilles, Inez and Vinoodh perfectly capture the laid back look & feel that defines Chloe.



Posted in: General news


December 17th, 2013 |Posted by Janelle

Sebastian Kim and Katie Mossman get abstract for Vogue Germany with a wild fashion story that looks to art for inspiration. From Jackson Pollock’s drip paintings to Willem de Kooning’s abstract figures, the editorial takes on abstract expressionism’s masters with a series of elegantly styled portraits starring Drake Burnette. The impressive set design by Kadu Lennox and the creative selection of painterly pieces from the season’s collections – including PradaChloe and Altuzarra – take this colorful story to that next level. See the full story at Management Artists GermanVogueDrake1 GermanVogueDrake2 GermanVogueDrake3 GermanVogueDrake4

Posted in: General news

Resort Glamour

June 14th, 2013 |Posted by Janelle

Designer: Kristy Caylor
Model: Alana Bunte

The vision for Maiyet has always represented a global mindset and this season with founder Kristy Caylor taking the design reigns, that perspective is clearer and more appealing than ever. With references ranging from Jazz Age designer, Emilie Floge’s couture pieces to El Anatsui’s wood carvings, Caylor certainly isn’t lacking for inspiration and the pieces she crafts represent an exciting mix of old and new. Standouts included graphic printed overcoats and flowing, lighter than air dresses worn with ease.









Images Courtesy of Maiyet

Designer: Clare Waight Keller
Models: Elisabeth Erm, Marique Schimmel & Caroline Brasch Nielsen

Chloe strikes a nonchalantly elegant mood with a collection that focuses on the beauty of a laid back look. Relaxed tailoring and a beachy color palette create a feel that is undone, yet sophisticated – even the evening gowns have a casualness that makes them enticing. Guipures and embroidered details add a sense of playfulness, while standout accessories reinforce the house’s heritage as originator of the it-bag – keep an eye on the gold bar embellished Clare satchel.








Images Courtesy of Chloe

Designer: Alber Elbaz
Models: Juliana Schurig & Julia Nobis

Alber Elbaz offered up several classic Lanvin pieces, delivered with polish and grace. Acolytes of the label’s trademark glamour are  bound to find themselves overwhelmed by the amount of beautiful options. Jeweled tone suits, goddess gowns worthy of a red carpet, crystal embellished cocktail dresses and blouses; it all comes together to form a decadent treat of a collection.










Images Courtesy of Lanvin

Posted in: General news

Pre-Fall Finery Pt. 2

January 8th, 2013 |Posted by Janelle

Pre-fall looks keep coming, take a look at some of our favorites from the recent collections and be sure to share yours in the comments.

Model: Alex Yuryeva

After last season’s 80s kitsch escapade, Gaultier’s pre-fall offerings seem downright subdued though they don’t lack for elegance. Gaultier creates an eye-catching silhouette by splitting key looks in two, showing a masculine and feminine side all in one look with pinstriped suiting on the left and delicate knits on the left. Ensembles like this aren’t for the faint of heart, but the daring Gaultier client is sure to respond to these sartorial feats.

Model: Agne Konciute

Pringle never fails to deliver a strong knit and their pre-fall collection is no exception. Exploring the idea of classic twinsets with a twist, the line offers a refined mix of monochromatic outerwear looks and layered textures. Working with merino wool in a variety of textures and coordinating colors, the design team created an especially modern take on knitwear staples. Standouts included the jacquard turtlenecks and the stunning ribbed trench, rendered in dusty rose for a touch of romance amidst all the austerity.

Models: Nadja Bender, Nouk Torsing and Rosie Tapner

Chloe’s strength lies in its ability to tow the line between wearability and feminine flights of fancy. Claire Wright Keller understands this balance and her pre-fall collection offers a genteel take on wardrobe staples like the leather bomber jacket, minidress and structured overcoat. Delivered in an dainty palette of peach, mint and lipstick red, the Chloe look manages to be girly without verging into frou frou territory; with the addition of the sleek black pieces Wright-Keller gives the Chloe girl a chance to delve into more sophisticated territory.

Models: Brittany, Bergmeister, Valery Kaufmann, Santa Urbane and Alexandra Martynova

Is it just us or have all the cool girls been wearing Carven a lot lately? Designer Guillaume Henry has the market cornered on an appealing brand of quirky cool and his dresses always manage to look chic, yet unaffected. For his cinema influenced (Henry was inspired by Isabella Adjani’s look in Roman Polanski’s 1976 film, The Tenant) pre-fall lineup Henry created a series of youthful looks that mix beautifully. Printed overcoats layered over lacy dresses and thick knee-tights, topped off with giant glasses, metallic bomber jackets, fuzzy turtlenecks beneath mod-shifts, it all worked beautifully.

Posted in: General news

Previous Posts