We’ve all seen enough fashion films featuring slow motion models whose hair blows elegantly in the wind and though there is nothing wrong with that per se, the most engaging campaign movies we’re seeing this year break from the tried and true formulas. Going for over the top humour, cinematic imagery or full on designer commentary, these brand new campaigns excite and delight.

T BY ALEXANDER WANG S/S 13

We last saw Anjelah Johnson’s Bon Qui Qui character on old episodes of Mad TV, but she’s back and has upgraded from her old job at King Burger. Starring as a sales associate at Wang’s trendy Soho boutique, Bon Qui Qui manages to insult everyone from Alessandra Ambrosio to A$AP Rocky with her in your face brand of customer service. For anyone who has ever worked retail, or had an especially crazy shopping experience this clip will make you crack a smile.

CALVIN KLEIN PRESENTS PROVOCATIONS

Calvin Klein has a long history of memorable advertisements that push boundaries with a strong dose of sex appeal and their latest fashion film, Provocations adds to their oeuvre with a slick Fabien Baron helmed vision of minimalist eroticism. Starring actor, Alexander Skarsgard and Suvi Koponen, the avant garde ad provides some truly remarkable imagery.

LANVIN S/S13

Alber Elbaz is one of fashion’s true characters, so it is great to see the Lanvin campaign inject some of the designer’s personality into the mix with Elbaz providing running commentary on the Steven Meisel images of Christian Garcia, Daria Strokous, Karlie Kloss, Kristoffer Hasslevall, Michael Lange and Saskia de Brauw. Alber’s enthusiasm is downright contagious – we wouldn’t mind hearing his commentary on every Lanvin video from here on!

There is a special surprise inside the newest Made in Brazil Magazine and yes it involved shirtless, hunky, Brazilian male models with tanned bodies and inviting smiles. One thing is slightly different though, amidst the stunning boys and their chiseled pectorals you’ll find the familiar (and gorgeous) face of Brazilian superstar Alessandra Ambrosio. Ale is the first girl to be featured in Made in Brazil and her images by Stewart Shining are nothing short of stunning – don’t take our word for it though, check out this preview teaser and wait for the rest, coming on Monday exclusively on Models.com!

Made In Brazil Magazine #6 Teaser from Made In Brazil on Vimeo.

Boo George shows another side of the always alluring Alessandra Ambrosio with a stripped down story in Love Magazine. The images shot just a day before Ambrosio gave birth feature her looking serene on a sprawling beachfront in a simple t-shirt and cutoffs. George captures the VS glamazon at her most natural and radiant, eating an apple, relaxing by the shore and simply glowing.

Images Courtesy of Boo George Studio

Muse Magazine never fails to excite with its combination of striking fashion editorials and compelling interviews and the latest issue is no exception. Alessandra Ambrosio and Lindsey Wixson grace dual covers that showcase two very different aesthetics: Ale goes futuristic for Chad Pitman with bobbed hair and metallics, while Lindsay is an innocent girl next door in Will Davidson’s shots. Inside you’ll find even more variety with a host of gorgeous new visuals – a few of which you’ll find right here in our preview.

Alessandra Ambrosio by Chad Pitman

Anna Selezneva by Steven Pan

Emily Baker by Tom Allen

Kendra Spears by Mariano Vivanco

Maryna Linchuk by Matt Irwin

Lindsey Wixson by Will Davidson

In case you’ve haven’t had enough of phenomenal previews from the newest edition of Love Magazine, take a sneak peek at Alessandra Ambrosio, as a dashing naval sailor in Boo George‘s beautiful story from Issue No. 6. Alessandra is worlds away from her bombshell persona and she disappears into her role with panache. Sporting naval inspired looks selected by Anders Solvsten Thomsen, Alessandra looks phenomenal. We’re excited to see the rest of the story, which also features George Barnett, Alexander Beck, Sid Ellisdon, Danny Fox, Julius Gerhardt, Tommy Kristiansen, Robert Knighton, Kate King & Hannah Noble.

Sebastian Faena shoots a stunning top 10 for V Magazine Spain featuring some of the world’s most beautiful faces. Joan Smalls, Alessandra Ambrosio, Isabeli Fontana and Izabel Goulart feature in this exclusive preview, but rest assured there is even more glamorous beauty inside the issue, which hits newsstands on Monday.

Vogue Germany pays tribute to top models and their significant others with their June covers. Karolina Kurkova, Alessandra Ambrosio and Anja Rubik join their boyfriends and husbands on special covers shot by Alexi Lubomirski. Which couple do you think looks best?

Karolina Kurkova and Archie Drury

Anja Rubik and Sasha Knezevic

Alessandra Ambrosio and Jamie Mazur

Sølve Sundsbø turns Alessandra Ambrosio into a living doll for LOVE. The highly stylized shoot transforms the Brazilian beauty into a plastic fantastic bombshell while Victoria Young provides the ultra bright outfits.