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Shades of Armor

April 28th, 2010 Posted by contributor comments (16)

Spring may have a bit of trouble arriving here in NY but that doesn’t mean the onslaught of eyewear ads have stopped. The men’s eyewear campaigns are proving their undeniable love for aviators. Dolce & Gabbana chose a gold rimmed aviator style for their S/S 10 campaign while Prada opted for a white rimmed one. Hugo Boss offers a simplistic take on the style with a classic black rim pair. The aviators seem to be the preferred style by stylists as well, several making their way into a British GQ editorial showing the fluid transition from an athletic to a western look. Other popular shapes? Burberry‘s rectangular frame is unusual, while Ermenegildo Zegna did their take on the classic Rayban Wayfarer shape. Mysterious, sexy, practical. Are you tempted to pick up any of these? (story by Arianna Gross)

Jacey by Max Vadukul for British GQ May 2010.

Our favorite Purple editor (on the right) with his friend Andre.

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16 Comments

grant says:
April 28th, 2010
at 11:29 am

The Ermenegildo Zegna one looks great! Definitely going to pick those up.
Nigel S. says:
April 28th, 2010
at 1:09 pm

Zegna & Dolce for me.
The Zegna campaign is quite beautiful.
Due largely inpart to the ever-dapper Senor Elcacho of course. The sunnies are lovely.
peterModelObsessed says:
April 28th, 2010
at 1:17 pm

David Gandy’s commanding presence and in-your-face sex appeal catapults Dolce and Gabbana campaign to the next level!

but I must say, Prada’s use of shape and proportion is mystical and alluring!

Zegna is just Chic!
peterModelObsessed says:
April 28th, 2010
at 1:20 pm

Nigel S sounds like Bruno Tonioli!
lasher says:
April 28th, 2010
at 3:40 pm

DG is a good pic indeed…..but they should change the models…every season the same models over and over..is boring
mr. fffun says:
April 28th, 2010
at 4:03 pm

those white Prada shades look vivid.
great article.
lily says:
April 28th, 2010
at 4:12 pm

who is the model (men) of prada ?
and burberry ??
ChanR says:
April 28th, 2010
at 9:07 pm

gucci for me
Browne says:
April 28th, 2010
at 10:08 pm

I love Oriol Elcacho in the Zenga campaign. It reminds me of the serene Spring ’07 Bottega Veneta ads.
beachboyy101 says:
April 28th, 2010
at 10:34 pm

Dolce & Gabbana very NICE!!
Jimmy says:
April 29th, 2010
at 1:26 am

I been thinking about getting the Dolce pair, it just commands presence.

Jimmy
GP says:
April 29th, 2010
at 1:53 am

Dolce for me….
Garrett says:
April 29th, 2010
at 4:22 am

I’m sold on Dolce and Prada…will pick up one of each
AL.W says:
April 29th, 2010
at 5:32 am

“THE MORNING AFTER”
-…………………………………
-.-.-.-.-.—.-.-.-..-.–..-.-……—————–
-………..–..–…-.–.-.-..–.-
-.-..-.-.-.-.-.-.-.-.-.-.–..-
STADIUMAGAZINE[C]
JoltofDavid says:
April 29th, 2010
at 8:42 am

Dolce looks ridiculously hot. As for the eyewear, I’m looking for a certain pair from Dries Van Noten.
Nigel S. says:
April 29th, 2010
at 12:40 pm

Lol@ Peter. I freakin’ love me some Bruno Tonioli!

Shades of Armor

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