Back In Black

July 26th, 2013 Posted by Janelle comments (25)

She’s baaaaaaaaaack, the unstoppable Australian returns with a vengeance, snapping up one of the season’s best campaigns and showing off newly dyed chocolate locks. Abbey Lee Kershaw shows off those chiseled cheekbones alongside Adrien Sahores in the latest ads for Gucci. Styled by Edward Enninful and shot by Mert Alas and Marcus Piggott the fall  Gucci campaign sizzles and offers up a sleek alternative to the line’s more ethereal imagery. There is no Flora fantasy to be found here, just hard lines, glossy leather and enough sex appeal to satisfy even the most insatiable fashion fanatic.






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  1. DM says:

    DAMN! I need to find the video for this shoot.

    The guys looks good too!

  2. tigbit says:

    While the general photoshop here is questionable, that last picture is a complete disaster, the torso does not fit the legs.

  3. Marty says:

    we’ve been waitinnnngggg, So happy to see Abbey! Even though the ad isn’t absolutely amazing, I just love it because I get to see my favorite girl from down under! I can’t wait to see her raise right back to the top of the rankings (maybe knock down Arizona *hint* *hint*) Anyways! I’m glad to see Abbey with a new look! I hope I see her and Freja on the runway again. WOULDN’T THAT BE A DREAM!

  4. valdez809 says:

    I love Abbey…4ever

  5. DIVA says:

    THANKGOD !!!
    Kate Upton and Karlie Kloss move over ABBEY LEE and Catherine Mc Neil are back for real

  6. This Isn't Bourgeois says:

    I love it! A very mature, adult mature version of sexual allure.

  7. someone says:

    learn from her arizona muse

  8. milex says:

    After seeing that I want to wear Gucci everywhere.

  9. Vinciano says:

    Take a break for a year, come back, book the first OG Gucci campaign in years….sounds iconic to me……..

  10. Marty says:

    @ Vinviano
    So right, this is the first time in about 3 years last i can think of is Raquel.

  11. Frank says:

    FUCK YES!!!!!!!! SHE’S GOD!

  12. marie says:

    She reminds me of Ashley Olsen here!

    Would like to see the other shots too! I think these shots show the same expression.



  14. alex says:

    OMG ! THIS IS SO COOL i love the casting and and simple poses!


  15. Columbia Guy! says:


  16. Marissa says:

    This is so cool, and contemporary… I like the dark background a lot.

  17. Robert D. says:

    I PRAYED TO THE MODEL GODS THAT MY ABBEY WOULD RETURN. She is MY ABSOLUTE #1!! Everything she does is perfect. I’m so glad and actually screamed/cried when I saw these. The lighting is horrendous and too striking but still great. Praise to Frida Giannini for keeping Abbey a favorite of her’s as well. Lets pray Abbey will hit Woman’s Spring 14 come September.

  18. VPopRunway says:

    No absolutely not.

    Those cheekbones are photoshopped into looking as fake as mad.

  19. evr says:

    She looks incredible. This is the type of campaign that you never forget, the kind of capaign you stop and stare at for several minutes instead of just continuing to flip the page, the kind of campaign that makes you want all the clothes. I agree, this is ICONIC!

  20. anlabe32 says:

    @ Vinciano,

    Daria Strokous Pre-fall 2013 OG
    Karmen Pedaru Resort 2012 OG
    Sigrid Agren Pre-fall 2011 OG

  21. Gabi says:


    yeah, but those are cruise/prefall, not the main campaign. Last one was 3 years ago with Raquel.

  22. Fashiognosis says:

    While this is probably the worst Gucci campaign ever, i’m glad Abbey is back.

  23. anlabe32 says:

    @ Gabi

    Nowadays there’s no difference anymore in relevance between RTW and Pre-seasons. The latter collections sell better thus advertising for it has become equally important.

  24. Joanstays says:

    Abbey is GORGEOUS here! Love the campaign. Sooooo glad she’s back! I love everything Abbey does, just so free and sexy and captivating and everything.

  25. Brooklyn says:

    Stunning. She models super well.

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