Benoni Loos is leading the pack when it comes to Gucci. After walking the show as an exclusive two seasons in a row, Benoni lends his refined look to two of the brand’s campaigns. Showing his versatility, Benoni looks dapper in the black and white menswear ad and then switches to a rock n’ roll look for Inez van Lamsweerde and Vinoodh Matadin‘s mainline campaign. Joined by Adrian Bosch, Matvey Lykov, Christian Brylle and Gerhard Freid, the striking Belgian represents exactly the kind of youthful cool that Frida and co. adore.
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