It takes a fresh voice to bring something new to the world of campaigns and this season Ryan McGinley is doing just that. While his work on the Stella McCartney campaign is ever-so-slightly overshadowed by the presence of those cartoon animals, the photographer’s playful style comes to the forefront with his work for Missoni. The F/W campaign featuring the luminous Hanne Gaby Odiele, speeding by on the back of a pickup truck is fast paced, colorful and filled with energy. Just the shot in the arm campaign season needed.
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