Tao Takes Over!!!

The face of fashion is changing. Ideas about what is considered fashionable, chic and classic are opening up to include people of all races and it is about time. Case in point the latest ads for Ralph Lauren, the king of the preppy chic look feature Japanese model Tao Okamoto‘s pristine image as the signature face of the brand. Joining the ranks of beauties like Ubah Hassan and Valentina Zeliaeva, Tao looks pitch perfect and adds a bit of edge to the image of the Lauren girl.

Preview of F/W 09 ad in WWD. Image courtesy of Supreme.

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19 Comments
  1. Janelle, you just made my day. It’s sooo good to see someone of the Asian persuasion fronting a major campaign! Thank you.

  2. absolutely beautiful…. Finally some change!!
    If this is the way campaigns featuring ethnic girls would look…….I’m behind it 100%

  3. She also just shot their jeans campaign last week! I was excited when I saw her name on the callsheet

  4. great to see how the fashion landscape is changin parallel to the political landscape.

    tao looks stunning here.

  5. “great to see how the fashion landscape is changin parallel to the political landscape.”

    hahaha, r u serious? c’mon, let’s not kid ourselves here

  6. Goodness!! I loveeeee TAO!!!

    Thank you Thank you Thank you Thank you Thank you Thank you Thank you Thank you Thank you Mr Lauren!!!

    We need more Asian models as well as girls of colours & background of course!

  7. oh i always wanted hye rim park to be the asian ralph lauren girl- tao was the last girl i would have expected!

  8. yes! I love the change (I was starting to get a bit too used to seeing Valenina!) and Tao Okamoto is one of my very favorite models! I’m so glad that Asian models are getting more exposure…a great step up in diversity!

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