Tao Takes Over!!!

April 14th, 2009 Posted by Janelle comments (19)

The face of fashion is changing. Ideas about what is considered fashionable, chic and classic are opening up to include people of all races and it is about time. Case in point the latest ads for Ralph Lauren, the king of the preppy chic look feature Japanese model Tao Okamoto‘s pristine image as the signature face of the brand. Joining the ranks of beauties like Ubah Hassan and Valentina Zeliaeva, Tao looks pitch perfect and adds a bit of edge to the image of the Lauren girl.

Preview of F/W 09 ad in WWD. Image courtesy of Supreme.

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19 Comments

  1. Jordan says:

    STUNNING.

  2. K says:

    Janelle, you just made my day. It’s sooo good to see someone of the Asian persuasion fronting a major campaign! Thank you.

  3. Nicholas says:

    absolutely beautiful…. Finally some change!!
    If this is the way campaigns featuring ethnic girls would look…….I’m behind it 100%

  4. JASON KANNER says:

    She also just shot their jeans campaign last week! I was excited when I saw her name on the callsheet

  5. Liv says:

    Yes! She’s so chic and I loved her in that outfit at the show. Go Tao!

  6. pete says:

    great, she is BEAUTIFUL!:) this made my day

  7. that girl says:

    YAY go Tao! loved her the MOMENT I 1st laid eyes on her. Good job!

  8. bell says:

    i am so glad ralph is using women of color

  9. Christian says:

    I love Tao!glad she got a big ad:)

  10. devon says:

    great to see how the fashion landscape is changin parallel to the political landscape.

    tao looks stunning here.

  11. vikturjavier says:

    Tao looks great! More shots please

  12. RockDaWang says:

    “great to see how the fashion landscape is changin parallel to the political landscape.”

    hahaha, r u serious? c’mon, let’s not kid ourselves here

  13. DooDiva says:

    Wow. Love clothes on her. Glad to see she nabbed the campagin like this one! Proud of her!

  14. Natasha says:

    Brilliant

  15. brenda says:

    L O V E!!! :D

  16. Derek says:

    I LOVE this girl! This ad is GORGEOUS!

  17. nana shimizu says:

    Goodness!! I loveeeee TAO!!!

    Thank you Thank you Thank you Thank you Thank you Thank you Thank you Thank you Thank you Mr Lauren!!!

    We need more Asian models as well as girls of colours & background of course!

  18. ryan says:

    oh i always wanted hye rim park to be the asian ralph lauren girl- tao was the last girl i would have expected!

  19. Lucy says:

    yes! I love the change (I was starting to get a bit too used to seeing Valenina!) and Tao Okamoto is one of my very favorite models! I’m so glad that Asian models are getting more exposure…a great step up in diversity!

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