Inez van Lamsweerde and Vinoodh Matadin‘s campaigns for YSL have always utilized the industry’s best models to create iconic imagery. Who can forget those great shots of Claudia Schiffer posing in front of the Hollywood sign, or Naomi Campbell looking luxe in those sequined harem pants back in F/W 08? The brand has always been smart about combining the right model and setting and this season’s ads are no exception. After seasons of supers, the fresh faced Arizona Muse takes the reigns and looks incredible as she lounges in Marrakech.
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