The Softer Side
July 6th, 2010 Janelle comments (28)Freja Beha Erichsen, proves she can do more than cool nonchalance with a fresh faced turn on the cover of Vogue UK. Sporting the very popular golden Miu Miu mini (bonus points if you can tell us which other fashion cover this dress was just seen on) and a great big smile, Freja looks sweet and completely deserving of the “fashion’s coolest covergirl” title. Fear not fans of the Freja’s edgier side; the Danish beauty is featured in a suitably offbeat editorial by Josh Olins inside the issue.

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July 6th, 2010
at 12:23 pm
Looking pretty cool! Always love Josh’s works!
http://www.fusionofeffects.com
July 6th, 2010
at 12:23 pm
Don’t get me wrong– I’m all about a model being on the cover of a major fashion magazine. While I can appreciate what Freja brings to fashion, editorial and runway, (and has for many years, talk about longevity!) I don’t see her as the right girl for a UK Vogue cover. This particular cover, especially, has a disconnect between her expression, hair, makeup, styling and photography– she just isn’t the girl to book for this kind of fresh-cum-sexy summer look.
If this photo was in any other venue it would been seen as sub-standard, but because it is on the cover of Vogue it is seemed as good.. go figure.
July 6th, 2010
at 12:29 pm
I am in love with this side of her.
It’s great to see that she finally gets the chance to show her diversatility!
July 6th, 2010
at 12:41 pm
Wow. What a face! I’m not a big Freja fan usually, but this cover – her expression, her intelligent look – is just fantastic.
July 6th, 2010
at 12:43 pm
She looks like she is about 35 on the cover, but that isn’t necessarily a bad thing. Their is warmth and meaning behind her eyes in this shot. Its like she has a story to tell. (Didn’t mean to get all Dr. Phil on ya)
July 6th, 2010
at 12:57 pm
I agree with J’adore. Am a huge fan of Freja and Josh Ollin’s work, but something doesn’t add up on the cover… that said, I do like the inside editorial much more, and yes, it’s great to see a model on the cover…
http://www.chungkitblog.wordpress.com
July 6th, 2010
at 1:10 pm
I don’t like it, she doesn’t have a cover nor summery girl looks.
July 6th, 2010
at 1:36 pm
Just love it
July 6th, 2010
at 1:39 pm
For those who don’t like it, I guess that’s exactly the point, making this very cool, edgy, tomboyish girl look soft and “classically pretty”. Those who aren’t familiar with Freja’s work would never guess she’s known for her edgy photographs.
July 6th, 2010
at 1:43 pm
i love the cover, and i’m loving the styling can’t wait to see more of this editorial.
July 6th, 2010
at 1:54 pm
I think what bothers me the most here is the cover. Her mouth looks so tense to me…
July 6th, 2010
at 2:13 pm
British Vogue always do this, one month, an actor/singer/presenter and the next a model.
this year (including the december issue) it has literally gone:
Dec: Lara Stone model
Jan: Rachel Weisz actress
Feb: Natalia Vodianova model
March: Alexa Chung presenter
April: Kate Moss model
May: Gwyenth Paldrow actress
June: Angela Lindvall model
July: Cameron Diaz actress
and now for august freja!
British Elle has only used actresses for the past year !!!
July 6th, 2010
at 2:47 pm
I love how Freja is showing her elegant and delicate side in the editorial, but the cover is just not flattering at all, there is just something weird about how her face are presented on the cover, it’s like she aged up more than 10 years, and it somehow makes me not want to look at the cover.
I much prefer the editorial than the cover..
http://williscrazy.blogspot.com
July 6th, 2010
at 3:52 pm
the dress was also on the cover of W …Eva Mendes
)
July 6th, 2010
at 4:03 pm
she reminds me of hilary swank, always did but she’s more mature here. Love the look in her eyes.
July 6th, 2010
at 8:48 pm
I love the cover!
July 6th, 2010
at 11:06 pm
One word……… FRESH she looks so beautiful,it’s amazing, I loved it
July 7th, 2010
at 4:31 am
I found it Freja has so many fans
July 7th, 2010
at 4:56 am
top shot is great, hot legs and killer shoes, great clothes, hair, and look
July 7th, 2010
at 5:23 am
I like Freja of her young fresh face but she look old on this cover. She looks like Diane Lane has been photoshoped. Don’t you think so?
July 7th, 2010
at 6:19 am
she’s sooo good looking
i love FREJA <3
July 7th, 2010
at 7:49 am
Fans forgive me but I’ve never understood the allure of Freja. She’s so very plain to me…
July 7th, 2010
at 8:26 am
very pretty girl… though I’d hardly call it a “great big smile” there on the cover.
July 7th, 2010
at 10:14 am
The first photo is great- the cover? Not so much.
July 7th, 2010
at 12:01 pm
I think people are just weird out because we never seen Freja do anything like this. UK Vogue wanted to give us something different and they did a great job!
July 7th, 2010
at 7:34 pm
Great Magazine cover!!
July 7th, 2010
at 11:34 pm
really GOOD she looks amazing.
July 13th, 2010
at 1:55 pm
not a typical modelish cover. she looks mature, but I think it’s a nice change.