Spring kicks off early for ad-dicts. With the S/S 09 campaigns debuting in January magazines we are beginning to notice a theme. It would appear fashion is once again embracing its time honed traditions. From Raquel Zimmermann in classic retro garb for Oscar de la Renta (shades of Betty Draper with the full skirt and classic red lip) to Stephanie Seymour reprising her role as ultimate pinup, ads are looking to the past for inspiration. Mrs. Brant’s Valentino pictures with the stark black and white image could be tears from a mid 90s Vogue while Lakshmi Menon and Eniko Mihalik look every bit the supermodels in their Max Mara campaign.
Raquel for Oscar de la Renta by Craig McDean
Stephanie for Valentino by Mert and Marcus
Lakshmi and Eniko for Max Mara by Craig McDean
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