Last fall, Virgine Magazine’s inventive editorial with everyday objects as “clothing” caused quite a stir on the web. The whole team is back under a new moniker, The GROUND Magazine. We chatted with editor-in-chief Ryan Yoon on the relaunched and redesigned glossy.
MDC: Why the name change from Virgine to The GROUND?
Ryan Yoon: We had to change the name because of possible conflict with Virgin Enterprise
MDC: What was your vision in the magazine’s redesign?
RY: The GROUND Magazine is introducing a multiplicity of voices that parallel with the theme “Time” through “Connect,” “Charity” and “Cross Over & Innovation.”
MDC: One sentence that describes it.
RY: A new platform bringing creatives together.
MDC: Interesting interviews for this issue?
RY: Robert Polidori, Magnum Photos, Ralph Rucci, Lydia Hearst, Tommy Ton, Emma Summerton, Sebastian Kim, Vladimir Restoin-Roitfeld
MDC: Where can we find it?
RY: It will be available in New York, Paris, London, Milan, Seoul, Tokyo and soon available online at The GROUND and Milk MADE
The Ground, photo by Magnum photographer, Herbert List
Sky Ferreira by Chek Wu
Dorothea Barth Jorgensen by Nicholas Ong
Mila Krasnoiarova by Robert Hamada
Lydia Hearst by Ryan Yoon
Tabea Kobach by Seiji Fujimori
Vladimir Restoin-Roitfeld by Seiji Fujimori